Digital Marketing & Online Project Support Officer

The AVOCADO Foundation; Greater London; Hybrid; GBP 23,000 - 28,000; Full time

Job summary

Join a forward-thinking organization dedicated to eradicating economic inequalities. As a Digital Marketing & Online Project Support Officer, you will drive brand growth through innovative digital strategies and engaging media content. This role offers the chance to work collaboratively with a passionate team, ensuring consistent brand messaging across all platforms. With a commitment to creativity and impact, you will play a key role in shaping the organization's digital presence while enjoying a supportive and flexible work environment. If you're ready to make a difference and grow your career in digital marketing, this is the opportunity for you.

Benefits

20 days holiday plus bank holidays

Flexible hours

Birthday leave

Qualifications

• Experience in digital marketing and driving campaigns, preferably in the charity sector.
• Good knowledge of digital marketing tools and platforms.
• Ability to work under pressure and meet tight deadlines.

Responsibilities

• Plan and execute multi-channel campaigns, including SEO, SEM, and social media.
• Analyse and report on the performance of digital marketing campaigns.
• Support the production of engaging media content for digital channels.

Skills

Digital Marketing

SEO

Social Media Management

Email Marketing

Project Management

Communication

Data Analysis

Education

Bachelor's Degree in Marketing or related field

Tools

Google Analytics

SEO Tools

Social Media Management Software

Job description

Digital Marketing & Online Project Support Officer

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Digital Marketing & Online Project Support Officer

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Hours: 37.5 hours, Full-Time

Status: Permanent Contract

Remuneration: Up to £28,000

Holiday entitlement: 20 days per annum, plus bank holidays and birthday leave

About us

At The AVOCADO Foundation, we are more than a charity – we are agents of change on a mission to eradicate economic inequalities faced by youth, entrepreneurs, and non-profit organisations in both the UK and overseas. Envisioning a world where no one is impoverished due to their skin colour or ethnicity, we started as Money4YOUth in 2014, evolved in 2020 to Money4YOU to expand our reach and impact, and finally rebranded to The AVOCADO Foundation in June 2024 to better reflect our mission, vision and values; as well as to align with our trademark registration.

Job purpose

We are looking for a motivated and creative Digital Marketing & Online Project Support Officer to join our team. This role requires a passion for driving brand growth through innovative digital marketing strategies, compelling design, and engaging media content, and confidence with online tools.

You will be responsible for the delivery of our marketing campaigns, overseeing aspects of digital design, and managing media production to ensure consistent brand messaging across all platforms.

Key Responsibilities

Digital marketing

Working with the CEO, the Digital Marketing Lead and team members to:

• Plan and execute multi-channel campaigns, including SEO, SEM, social media, email marketing, and display advertising.

• Analyse and report on the performance of digital marketing campaigns, using data-driven insights to optimise future efforts.

• Stay up-to-date with the latest digital marketing trends and technologies, ensuring the company remains at the forefront of industry developments.

Online projects:

• Update relevant digital assets, ensuring they align with the brand's visual identity and marketing objectives.

• Collaborate with cross-functional teams to ensure that websites, social media, email campaigns, and other digital platforms are kept up to date.

• Ensure all design work meets the company's standards for branding, accessibility, and user experience.

Media Production and Management:

• Support on the production of engaging media content, including video, photography, and graphics, for use across digital channels.

• Manage the distribution of media content across various platforms, ensuring it reaches the target audience effectively.

• Monitor and evaluate the effectiveness of media campaigns, making adjustments as necessary to improve performance.

• Identify and capitalise on media and press opportunities which further our core mission and objectives

Other

• Work closely with other departments, including business development and programme delivery teams, to ensure alignment of marketing efforts with overall business objectives.

• Communicate regularly with senior management, providing updates on digital marketing performance and making recommendations for future initiatives.

• Attend regular team meetings and participate in events, away days, and other staff team commitments and meetings as necessary

• Participate regularly in individual supervision, training, reflective practice and appraisals

Working conditions

This is a hybrid role with flexible hours. Regular attendance at meetings is expected. Evening or weekend work may be required in order to meet deadlines.

The job description may be updated from time to time with other duties and responsibilities to meet the evolving needs of the organisation. It is not intended to be rigid or inflexible but should be regarded as providing guidelines within which you are expected to work.

Skills and qualifications

We are looking for candidates with the following:

• Experience in digital marketing and driving digital campaigns, preferably in the charity sector and/or in fundraising

• Good knowledge of digital marketing tools and platforms, including Google Analytics, SEO tools, and social media management software.

• Excellent communication and project management skills.

• Thorough understanding of data protection, marketing ethics and GDPR

• Ability to work under pressure and to tight deadlines

• Ability to research, digest, analyse and present material (including business intelligence, charity sector developments and stakeholder feedback) clearly and concisely

• Excellent interpersonal skills

• Ability to take the initiative in identifying new opportunities

• Honesty and reliability

• Punctuality and ability to work to deadlines

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Project Management and Information Technology

• Industries

  Non-profit Organization Management

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