Digital Marketing Officer

The Institute of Cancer Research; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

The Institute of Cancer Research is looking for a Digital Marketing Officer to support its fundraising efforts through digital marketing strategies. The successful candidate will create engaging content for the website and email campaigns, manage digital ads, and work in a collaborative environment that offers professional development opportunities.

Benefits

Supportive working environment

Opportunities for professional development

Competitive salary and pension

Qualifications

• Experience in writing engaging copy for email marketing, social media, and paid advertising.
• Good knowledge of email marketing and digital platforms.

Responsibilities

• Creating fundraising content for the ICR's website.
• Writing copy for email marketing campaigns.
• Creating and optimizing content for digital advertising.

Skills

Copywriting

Email Marketing

Digital Advertising

Social Media Management

Tools

Mailchimp

Google Search Ads

Meta

Job description

We are seeking a Digital Marketing Officer to join our Development and Communications directorate and contribute to the ICR’s digital marketing needs – in particular, to support fundraising across all digital touchpoints. The successful candidate will play a key role in producing and editing digital fundraising content for the ICR’s website and donation platform; creating content for digital ads, including writing copy, working on video briefs, and collating appropriate imagery; and managing our email marketing by writing compelling copy, building templates, and working with data.

Key Responsibilities

• Creating fundraising content for the ICR's website
• Writing copy for email marketing campaigns
• Creating and optimizing content for digital advertising

About You

We are looking for someone with experience in writing engaging copy for email marketing, social media, and paid advertising, and who has good knowledge of email marketing and digital platforms including Mailchimp, Google Search Ads, Ad Grants, and Meta.

What We Offer

• A supportive and collaborative working environment
• Opportunities for professional development and career progression
• Competitive salary and pension

Directorate Information

The role of the Development and Communications directorate is to tell the ICR’s story and focus on income generation. The ICR is world-renowned for its outstanding cancer research – and it deserves communication to match. We believe that communicating effectively about the ICR's work can help us build on our successes – attracting donors and supporters, the best staff and students, commercial partners, and collaborators.