Digital Marketing Executive

AF Selection Ltd.; Manchester; On-site; GBP 35,000 - 38,000; Full time

Benefits offered by this job

Office environment

Career development

Supportive team

Job summary

AF Selection Ltd. is partnering with a seriously established business in the property and lifestyle space in Manchester to recruit a digitally minded marketer. You will drive lead generation and digital performance, analysing campaign results and collaborating with agencies to optimise paid media, CRM campaigns and website journeys.

You'll join a team that values curiosity and impactful ideas, with a salary of £35,000–£38,000 and a supportive environment encouraging growth and career progression.

Qualifications

• Around 2 years' experience in a digital marketing role.
• Good knowledge of lead generation, paid media, CRM and conversion optimisation.
• Experience with Google Ads and Meta Ads Manager.
• Familiarity with CRM platforms such as Salesforce or Hubspot
• Experience using WordPress or similar CMS platforms.
• A good understanding of website performance, customer journeys and SEO.
• Experience within property, retail, leisure, hospitality or another B2C service environment would be useful, but it's certainly not essential.

Responsibilities

• Analysing campaign performance and identifying opportunities to improve results.
• Driving lead generation across multiple digital channels.
• Supporting paid media campaigns across Google and Meta.
• Improving website content, user journeys and SEO performance.
• Supporting CRM campaigns to engage the right audiences at the right time.
• Monitoring conversion rates, spotting trends and finding ways to improve performance.
• Working closely with agencies and internal stakeholders to deliver effective digital activity.

Skills

Digital marketing

Lead generation

Paid media

CRM

Conversion optimisation

Google Ads

Meta Ads Manager

Salesforce

HubSpot

WordPress

SEO

CMS

Tools

Google Analytics

SEMrush

Ahrefs

WordPress

Job description

Not all brands are built the same. Some follow trends, some chase attention, and then there are those that quietly set the standard while everyone else tries to catch up. This is most definitely one of those!

We're working with a seriously established business in the property and lifestyle space, one that's been reshaping how people live, connect and experience places for years. Think inspiring environments, memorable experiences and a business that's been challenging convention long before it became fashionable.

It's also a business where creativity is encouraged, ideas matter and the environment is genuinely inspiring.

The opportunity

Let's be honest, some digital marketing jobs involve tweaking the same campaigns and staring at the same dashboards. This isn't one of them!

This is a fantastic opportunity for a digitally focused marketer to take on a key role, helping drive lead generation and digital performance across an established and ambitious business.

You'll be involved in a real mix of activity, from analysing campaign performance and uncovering insights in the data to working with agencies on paid media campaigns, improving customer journeys, optimising websites and testing new ideas.

You'll also play an important part in:

• Analysing campaign performance and identifying opportunities to improve results.
• Driving lead generation across multiple digital channels.
• Supporting paid media campaigns across Google and Meta.
• Improving website content, user journeys and SEO performance.
• Supporting CRM campaigns to engage the right audiences at the right time.
• Monitoring conversion rates, spotting trends and finding ways to improve performance.
• Working closely with agencies and internal stakeholders to deliver effective digital activity.

You'll have a seat at the table, not a seat in the corner. Your ideas will be heard, your insights will matter and you'll have the opportunity to make a genuine difference.

What we're looking for

We're looking for a digitally minded marketer who enjoys understanding what drives leads and conversions. Someone comfortable working with data, agencies and stakeholders, who can spot opportunities for improvement and turn marketing activity into measurable results.

Ideally, you'll have:

• Around 2 years' experience in a digital marketing role.
• Good knowledge of lead generation, paid media, CRM and conversion optimisation.
• Experience with Google Ads and Meta Ads Manager.
• Familiarity with CRM platforms such as Salesforce or Hubspot
• Experience using WordPress or similar CMS platforms.
• A good understanding of website performance, customer journeys and SEO.

Experience within property, retail, leisure, hospitality or another B2C service environment would be useful, but it's certainly not essential.

More than anything, we're looking for someone who asks questions, tests things, rolls up their sleeves and enjoys figuring out how to make things work better. If you get a strange amount of satisfaction from a falling CPL, spotting a hidden insight in a dashboard or seeing a campaign outperform expectations, you'll fit right in!

What's in it for you?

This is a business that genuinely understands the importance of its people. They give individuals room to grow, trust them to get on with things and surround them with talented people who raise the bar.

The culture is a big part of what makes this business different. No egos, no politics and no layers of hierarchy slowing everything down. Just good people doing ambitious work, supporting one another and having a bit of fun along the way.

You’ll also find:

• Salary of £35,000 – £38,000.
• A fantastic working environment, with an office space that rivals a luxury hotel!
• Genuine opportunities to develop and progress your career.
• A supportive team and a culture where people are trusted and valued.

There are plenty of examples of people who've developed their careers here and stayed for the long term. That's no coincidence.

If you're looking for a digital marketing role where you can get stuck in, make an impact and work somewhere that genuinely invests in its people, this could be a very good move!