Digital Marketing Executive

Konker; Blackburn; Hybrid; GBP 28,000 - 40,000; Full time

Benefits offered by this job

Hybrid working

Quarterly bonus opportunities

24 days holiday + bank holidays

Autonomy and ownership over marketing

Job summary

Konker in Blackburn is seeking a Digital Marketing Executive to own diverse marketing activities across SEO, content, CRM and website management. You will develop and execute strategies, manage product updates and landing pages, and drive engagement through targeted email campaigns and analytics.

The role offers hybrid working, autonomy, and opportunities to influence growth in a design-led business serving the home and interiors sector.

Qualifications

• 3+ years in a broad digital marketing role, in-house or agency
• Solid understanding of SEO and content marketing
• Experience with email marketing, CRM systems and marketing automation is useful
• Strong copywriting skills with attention to detail
• Experience in eCommerce/D2C is beneficial
• Familiarity with platforms such as WordPress and GA4

Responsibilities

• Develop and deliver SEO and content strategies including keyword research, on-page optimisation, blogs and landing pages
• Manage website content, product updates and landing pages to improve user experience and conversions
• Plan and deliver email marketing campaigns, customer segmentation and automated CRM journeys
• Produce engaging copy across website, email and broader marketing communications
• Monitor marketing performance, analyse results and identify opportunities to improve traffic, engagement and lead generation
• Collaborate with internal teams and external partners to improve marketing performance and support growth

Skills

SEO

Content marketing

Email marketing

CRM

Marketing automation

Copywriting

Analytics

Tools

WordPress

GA4

Job description

Digital Marketing Executive | Blackburn | D2C / eCommerce | Hybrid Working

Are you an experienced Marketing Executive looking for a varied role where you can take genuine ownership of your work?

Do you enjoy working across SEO, content, email marketing and website management, with the freedom to bring your own ideas to life?

If so, this could be worth a look.

We're working with a growing, design-led business in Blackburn looking for a Marketing Executive to join their team.

This is a broad, hands-on marketing position, working closely with the Marketing Manager across SEO, content creation, CRM, website performance and reporting.

You'll be joining an ambitious business of around 40 people, operating within the home and interiors sector, with plenty of opportunity to influence marketing activity and contribute to continued growth.

It's an entrepreneurial environment where ideas move quickly, you'll be trusted to manage your own workload and have the opportunity to see the direct impact of your work.

The Role:

• Develop and deliver SEO and content strategies, including keyword research, on-page optimisation, blogs and landing pages.
• Manage website content, product updates and landing pages, identifying opportunities to improve user experience and conversions.
• Plan and deliver email marketing campaigns, customer segmentation and automated CRM journeys.
• Produce engaging copy across website, email and wider marketing communications.
• Monitor marketing performance, analyse results and identify opportunities to improve traffic, engagement and lead generation.
• Work closely with internal teams and external partners, bringing new ideas to improve marketing performance and support business growth.

Your Profile:

You'll ideally have 3+ years of experience in a broad digital marketing role, either in-house or within an agency environment.

You'll have a good understanding of SEO and content marketing, alongside experience managing website content and contributing to wider digital marketing campaigns.

Experience with email marketing, CRM systems and marketing automation would be particularly useful, although you don't need to be an expert across every channel.

You'll be organised, commercially minded and confident working independently, with strong copywriting skills and an eye for detail.

Experience working within an eCommerce or D2C business would be beneficial, as would familiarity with platforms such as WordPress, GA4 or similar marketing tools.

Above all, you'll be proactive, comfortable taking ownership and excited by the opportunity to make a real impact within a growing business.

What's On Offer?

• Hybrid working - only 1/2 days a week in the office
• Quarterly bonus opportunities
• 24 days holiday + bank holidays
• Genuine autonomy and ownership over marketing activity
• Exposure across SEO, content, CRM and wider digital marketing
• Career development and progression opportunities
• Supportive, collaborative and entrepreneurial working environment

If you're a Digital Marketing Executive looking for a varied role where you can take ownership, develop your skills and contribute to the growth of an ambitious business, this could be a great next step.

If this sounds like the opportunity you've been looking for, apply today or get in touch for more information.