Digital Journey and Performance Manager

TN United Kingdom; London; Hybrid; GBP 50,000 - 60,000; Full time

Job summary

An innovative firm is seeking a dynamic Digital Journey and Performance Manager to enhance customer experiences and drive performance in consumer wealth products. This role offers the chance to work within a supportive team, focusing on journey management and data analysis to improve marketing strategies. With ambitious growth plans, this position provides opportunities for professional development and collaboration across various teams. Join a company that values flexibility and inclusivity, making a positive impact in the digital marketing landscape.

Benefits

Generous pension scheme

29 days holiday plus bank holidays

Up to 40% discount on products

Free Aviva shares

Flexible benefits

Paid volunteering days

Supportive policies including parental leave

Qualifications

• Proven experience in journey management or a related field.
• Strong analytical skills and ability to interpret data.

Responsibilities

• Develop and manage the end-to-end journey for consumer wealth products.
• Collaborate with stakeholders to influence every step of the journey.

Skills

Journey Management

Analytical Skills

Digital Marketing

Communication Skills

Relationship Building

Education

Bachelor's Degree in Marketing or Related Field

Job description

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Digital Journey and Performance Manager, London

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Client:

Aviva

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

Job Views:

5

Posted:

02.05.2025

Expiry Date:

16.06.2025

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Job Description:

Digital Journey and Performance Manager

We are looking for a dynamic and experienced Digital Journey and Performance Manager to join our Direct Wealth Go-to-market (GTM) team. The successful candidate will own the end-to-end journeys for our consumer wealth products, providing insights and analysis to enhance the customer experience and drive our overall performance.

Its an exciting time to join the direct wealth GTM team as the Direct Wealth business has ambitious growth plans so if you feel passionate about making a positive impact, this is the place to be! Working in a supportive and collaborative team, your professional development with be nurtured and you’ll have ample opportunities to test and learn meaning you’ll be able to keep at the forefront of marketing innovation.

This role involves developing the full scope of the journey, collaborating with stakeholders across Digital and Centres of Excellence (CoE), and initiating feedback loops into Customer Strategy. A passion for the numbers is essential as you’ll be responsible for maximising the effectiveness of our activity.

Key Accountabilities:

Develop and manage the end-to-end journey for our consumer wealth products.

Collaborate with stakeholders across Digital and CoE to influence every step of the journey.

Identify capability gaps and lead the upskilling of BU aligned Marketing teams.

Build strong relationships and influence teams across GTM, Digital, Data, and CoE.

Summarise key journey performance data and present it to stakeholders.

Define, create, and monitor an end-to-end journey dashboard; establish and manage OKRs.

Deliver incremental improvements through test and learn of hypotheses.

Drive and track the improvement roadmap for the journey.

Evaluate customer journeys and report to the GTM Lead.

Passion and enthusiasm for marketing excellence.

Excellent commercial acumen and a passion for the numbers.

Proven experience in journey management or a related field.

Strong analytical skills and ability to interpret data.

Excellent communication and relationship-building skills.

Ability to lead and influence cross-functional teams.

Experience with digital marketing and customer strategy.

What you’ll get for this role:

Salary – National Circa £50,000 / London Circa £60,000 (depending on location, skills, experience, and qualifications)

Bonus opportunity - 10% of annual salary, actual amount depends on your performance and Aviva’s

Generous pension scheme - Aviva will contribute up to 14%, depending on what you put in

29 days holiday plus bank holidays, and you can choose to buy or sell up to 5 days

Up to 40% discount on Aviva products, and other retailer discounts

Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme

Outstandingly supportive policies including parental and carer’s leave

Flexible benefits to suit you, including sustainability options such as cycle to work

Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others

We take your well-being seriously with lots of support and tools

Take a look to learn more. Put a salary into this calculator to see what your total Aviva Reward could be.

Aviva is for everyone:

We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Excited but not sure you tick every box? Even if you don’t, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares.

We flex locations, hours and working patterns to suit our customers, business, and you. Most of our people are smart working – spending around 50% of their time in our offices every week - combining the benefits of flexibility, with time together with colleagues.

Please note that if you are NOT a passport holder of the country for the vacancy you might need a work permit. Check our Blog for more information.

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Created on 02/05/2025 by TN United Kingdom