Digital Growth Lead, Consumer Health UK

STADA Thornton & Ross; Reading; Sur place; GBP 90 000 - 120 000; Plein temps

Avantages offerts par ce poste

Hybrid working

Annual bonus

Pension scheme

25 days annual leave

Free flu jab

Wellbeing support

Electric car scheme

Cycle to work

Enhanced family leave

Résumé du poste

STADA UK Thornton & Ross in Reading is expanding its digital capabilities within the Consumer Health unit. This role leads the end-to-end digital growth strategy, aligning with Brand and eCommerce teams to drive measurable impact and sustainable growth.

You will shape and build the digital organization from the ground up, establishing teams, processes, and governance to accelerate brand strategy while upholding regulatory and quality standards.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
• 8+ years of experience in digital, marketing, or commercial roles overall.
• Proven experience leading digital teams and driving digital transformation initiatives, ideally within Consumer Healthcare, FMCG, pharma, beauty, wellness, or another regulated industry.
• Proven track record of building digital organisations, capabilities, or functions from the ground up.
• Strong analytical, organisational, and communication skills.
• Ability to operate both strategically and hands-on within a fast-paced, evolving environment.
• Experience in regulated industries.
• Experience with omnichannel frameworks, MarTech and analytics tools.
• Experience managing agencies, budgets and cross-functional stakeholders.

Responsabilités

• Own end-to-end digital marketing strategy across owned, paid, and earned channels.
• Collaborate with Brand Marketing and eCommerce to support growth objectives.
• Oversee multi-channel campaigns and leverage AI tools for efficiency and creativity.
• Balance paid media with organic performance to maximise conversion.
• Review media allocation and agency partnerships for ROI.
• Define and implement CRM, CMS, analytics, and automation requirements with IT/eCommerce teams.
• Lead the analytics framework across web, CRM, social, and digital media.
• Develop standardised reporting to reveal acquisition, retention, engagement, and ROAS.

Connaissances

Digital marketing leadership

Strategic thinking

Team building

Stakeholder management

Analytics

Regulated industry experience

Formation

Bachelor’s degree in Marketing/Business/Communications

Outils

MarTech tools

Analytics platforms

Description du poste

STADA UK Thornton & Ross in Reading is expanding its digital capabilities within the Consumer Health unit. This role leads the end-to-end digital growth strategy, aligning with Brand and eCommerce teams to drive measurable impact and sustainable growth.

You will shape and build the digital organization from the ground up, establishing teams, processes, and governance to accelerate brand strategy while upholding regulatory and quality standards.