DIGITAL DATA ANALYST

Harnham - Data & Analytics Recruitment; Greater London; On-site; GBP 40,000 - 48,000; Full time

Benefits offered by this job

Hybrid work (2 days in office)

Benefits

Job summary

Harnham - Data & Analytics Recruitment in London is seeking a Digital Data Analyst to turn ecommerce data into actionable insights. You will build dashboards, analyze performance, and work with GA4 data to guide commercial decisions in a hybrid London setup.

The role focuses on translating business questions into data requirements, supporting trading and marketing with analysis, and communicating findings to stakeholders in a fast-paced environment.

Qualifications

• Strong experience with GA4 and ecommerce analytics.
• Power BI skills including DAX and semantic modelling.
• Experience within retail or ecommerce environments.
• Understanding of digital funnels and conversion metrics.
• Strong communication and stakeholder management skills.
• Commercial mindset with a passion for insight generation.

Responsibilities

• Build dashboards and reporting in Power BI.
• Analyze ecommerce and website performance.
• Work with GA4 data to uncover actionable insights.
• Support digital trading and marketing teams with ad hoc analysis.
• Identify gaps in tracking and data collection.
• Translate business questions into data requirements for engineering teams.
• Present findings and recommendations to stakeholders.

Skills

GA4 analytics

Ecommerce analytics

Power BI (DAX)

Retail/ecommerce experience

Stakeholder communication

Commercial mindset

Tools

GTM

BigQuery

Python

SQL

Paid media data

Job description

Digital Data Analyst

London / £40000 - £48000 annum

SALARY:

£40000 - £48000

LOCATION

London

Permanent

Digital Data Analyst

London | Hybrid (2 days in office)
Up to £48,000 + benefits

A growing ecommerce and retail brand is looking for a Digital Data Analyst to join its evolving data team and help drive smarter commercial decision-making across digital trading and performance.

This is a hands-on role focused on turning digital and ecommerce data into actionable insight for non-technical stakeholders. You'll work closely with ecommerce, trading and marketing teams to understand customer behaviour, identify opportunities across the funnel, and build reporting that supports business growth.

The business is currently modernising its data environment and investing heavily in analytics capability, making this a great opportunity for someone who enjoys working in a fast-paced, commercially focused environment where they can have real influence.

What you'll be doing:

• Building dashboards and reporting in Power BI

• Analysing ecommerce and website performance

• Working with GA4 data to uncover actionable insights

• Supporting digital trading and marketing teams with ad hoc analysis

• Identifying gaps in tracking and data collection

• Translating business questions into clear data requirements for engineering teams

• Presenting findings and recommendations to stakeholders

What they're looking for:

• Strong experience with GA4 and ecommerce analytics

• Power BI skills including DAX and semantic modelling

• Experience within retail or ecommerce environments

• Understanding of digital funnels and conversion metrics

• Strong communication and stakeholder management skills

• Commercial mindset with a passion for insight generation

Nice to have:

• GTM or data layer exposure

• BigQuery experience

• Python or SQL knowledge

• Exposure to paid media data (Google Ads, Meta etc.)

This is an excellent opportunity to join a business investing heavily in data and digital capability, with plenty of scope to influence how analytics supports commercial decision-making moving forward.