Digital Content Producer — Drive Fan Growth & Storytelling

Sage Global Services Limited; Leeds; Hybrid; GBP 45,000 - 65,000; Full time

Benefits offered by this job

25 days annual leave

Pension contributions

Yorkshire County Cricket Club–club/mem

Employee assistance programmes

Enhanced parental leave

Volunteering leave

Wellbeing and cultural leave

Job summary

Yorkshire County Cricket Club is seeking a Content Producer to join Yorkshire Studios and drive engaging, entertainment-led video content across the Club’s digital platforms. You will ideate, film, and edit across short-form and long-form formats, collaborating with Men’s, Women’s and pathway cricket to tell authentic stories.

You’ll own end-to-end production, work in a fast-paced sports environment, and create content that supports ticket sales, memberships, hospitality, and partner activations

Qualifications

• Hands-on production experience with video content in a fast-paced environment.
• Proven ability to film, edit, and produce short- and long-form content.
• Strong storytelling, copywriting, and editorial judgment.

Responsibilities

• Lead ideation, creation, and execution of bold, platform-native video content that drives fan engagement and digital growth
• Develop scalable, entertainment-led formats that captivate existing fans, attract new audiences and sustain year-round interest
• Film, produce and edit both short-form and long-form video content across multiple formats and platforms including YouTube, Instagram, TikTok, Reels, Shorts, Stories
• Create immersive, fan-focused content capturing matchdays, training environments, community initiatives, and non-cricket activity
• Identify compelling stories, trends and cultural moments that connect cricket with wider fan communities
• Showcase players through authentic, personality-driven storytelling that strengthens fan connection
• Assist in writing and scheduling engaging, platform-native copy across digital and social channels, ensuring consistent publishing and alignment with the wider content strategy
• Identify emerging content formats, platform innovations, and digital product opportunities to enhance fan experience and monetisation
• Proven experience creating high-performing digital video content with a demonstrable track record of driving audience engagement and platform growth
• Proven experience independently filming and producing short-form and long-form video content in professional environments
• Hands‑on proficiency in video production, editing, and content tools (e.g., Adobe Premiere, Photoshop, After Effects)
• Excellent storytelling, copywriting, and editorial judgement, creating content that resonates with diverse audiences
• Ability to work across platforms, adapting content for YouTube, Instagram, TikTok and other social channels
• Use audience insights and performance data to refine content and ensure high-quality, engaging and brand‑aligned output

Skills

Video production

Editing

Storytelling

Copywriting

Tools

Adobe Premiere Pro

Photoshop

After Effects

Job description

Yorkshire County Cricket Club is seeking a Content Producer to join Yorkshire Studios and drive engaging, entertainment-led video content across the Club’s digital platforms. You will ideate, film, and edit across short-form and long-form formats, collaborating with Men’s, Women’s and pathway cricket to tell authentic stories.

You’ll own end-to-end production, work in a fast-paced sports environment, and create content that supports ticket sales, memberships, hospitality, and partner activations