Digital Content Manager: UX, Analytics & Growth

JDSports; Bury; On-site; GBP 40,000 - 55,000; Full time

Job summary

JD Sports is seeking a Content Manager to lead day-to-day content operations across all channels. With strong organisation and time management, you will ensure tasks and priorities are delivered to a high standard and support the Content Lead as needed.

You will collaborate with UX, projects, and studio teams to deliver on-brand content for JD across EMEA, monitor performance with heatmaps and analytics, and relentlessly improve content processes to drive conversion and brand storytelling.

Qualifications

• Experience in commercial online marketing within eCommerce retailing, ideally fashion.
• Experience briefing and planning digital content across multiple channels.
• Experience with leading and coordinating a content team across projects.
• Strong understanding of brand guidelines and creative execution.

Responsibilities

• Manage and circulate the delivery of content across business requirements and deadlines.
• Develop content to drive brand storytelling, conversions, and product view/add-to-cart across site and app.
• Collaborate with UX to improve on-site conversion through best-in-class creative.
• Support projects team in trialing and delivering new functionality across Omni-Channel estate.
• Work with studio team to develop leading content for JD across EMEA territories and ensure timely delivery.
• Review heat maps and provide regular analysis for future changes.
• Monitor competitor activity and share insights with the team.
• Ensure brand guidelines are applied across desktop, mobile, app, kiosk and digital builds.

Skills

Meticulous attention to detail

Highly organised

Strong commercial awareness

Experience of managing a team

Experience briefing and planning digit

Experience developing and executing m

Education

Degree in marketing/online marketing

Tools

Google Analytics

Job description

JD Sports is seeking a Content Manager to lead day-to-day content operations across all channels. With strong organisation and time management, you will ensure tasks and priorities are delivered to a high standard and support the Content Lead as needed.

You will collaborate with UX, projects, and studio teams to deliver on-brand content for JD across EMEA, monitor performance with heatmaps and analytics, and relentlessly improve content processes to drive conversion and brand storytelling.