Digital Communications Lead for Impactful Hospice Messaging

Jobtrain; Greater London; On-site; GBP 30,000 - 46,000; Full time

Job summary

St Raphael's Hospice in London is seeking a digitally innovative communicator to shape and deliver the organisation's digital communications. You will create, develop and optimise engaging content across the website, social media and other digital channels.

Working with colleagues across Fundraising and the wider Hospice, you will use analytics and audience insight to understand what works, test ideas and continually improve reach and impact.

Qualifications

• Strong experience managing and creating engaging content for social media platforms (Facebook, Instagram, LinkedIn).
• Skilled in online copywriting to promote St Raphael's work effectively.
• Experience developing and delivering digital campaigns across social media, email and other channels.

Responsibilities

• Create and shape content across news, features, campaigns, photography, video and social media.
• Manage the charity website, social platforms, emailers and contribute to digital channel development.
• Use analytics, audience insight and performance data to inform future activity and testing.

Skills

Social media content

Copywriting

Digital campaigns

Paid advertising

Email marketing

SEO accessibility

CMS familiarity

Analytics GA4

A/B testing

Stakeholder collaboration

Tools

Mailchimp

Google Ads

YouTube Ads

WordPress

Job description

St Raphael's Hospice in London is seeking a digitally innovative communicator to shape and deliver the organisation's digital communications. You will create, develop and optimise engaging content across the website, social media and other digital channels.

Working with colleagues across Fundraising and the wider Hospice, you will use analytics and audience insight to understand what works, test ideas and continually improve reach and impact.