Digital Campaign Marketing Manager, ICIS (Hybrid)

LexisNexis Risk Solutions Healthcare; City Of London; Hybrid; GBP 40,000 - 70,000; Full time

Job summary

Ein innovatives Unternehmen sucht einen Digital Campaign Marketing Manager, der in einem dynamischen Team arbeitet. In dieser Rolle sind Sie verantwortlich für die Planung und Durchführung von Marketingstrategien für Veranstaltungen, die auf Umsatzziele ausgerichtet sind. Sie werden Marketingkampagnen leiten, kreative Inhalte entwickeln und Datenanalysen nutzen, um fundierte Entscheidungen zu treffen. Wenn Sie leidenschaftlich daran interessiert sind, Ergebnisse zu erzielen und in einem schnelllebigen Umfeld zu arbeiten, ist dies die perfekte Gelegenheit für Sie, Ihre Fähigkeiten einzubringen und das Unternehmen voranzubringen.

Qualifications

• Erfahrung in der Erstellung von Messaging und qualitativ hochwertigem Copywriting.
• Starke Projektmanagementfähigkeiten zur Handhabung mehrerer Kampagnen.

Responsibilities

• Entwicklung klarer Marketingstrategien für Veranstaltungen mit Fokus auf Umsatzziele.
• Verwaltung von Marketingkampagnen von der Gestaltung bis zur Analyse.

Skills

Projektmanagement

Copywriting

Datenanalyse

Führungskompetenzen

Anpassungsfähigkeit

Tools

Salesforce

Eloqua

Job description

Digital Campaign Marketing Manager, ICIS (Hybrid)

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About Our Business

At ICIS, our mission is to optimize the world's resources. We help companies make strategic, sustainable decisions by bringing transparency to markets across the world. We create a comprehensive view of commodities markets, providing companies with data and intelligence to navigate global value chains daily. Our customers benefit from instant access to price assessments, reports, forecasts, a dedicated news channel, and supply and demand data. Learn more at https://www.icis.com/explore.

About The Team

Our teams are driven by curiosity, relentlessly pursuing better customer outcomes. We aim to deliver an unparalleled customer experience through excellent communication. In a fast-paced environment, we thrive, embracing change with flexibility and composure under pressure. Our high-energy, self-motivated team members are creative problem solvers with an entrepreneurial spirit.

About The Role

This portfolio of events offers our customers opportunities to meet and learn from industry leaders, combining stakeholders from across value chains. As a Marketing Manager, you will plan and execute your own events. If you are experienced in understanding your audience and delivering results, we invite you to join our dynamic and fast-paced team.

Responsibilities

• Develop clear marketing strategies for our events focused on revenue targets, aligned with our corporate vision.
• Manage marketing campaigns from design to reporting and analysis.
• Oversee data strategies to generate a flow of relevant contacts.
• Brief and allocate resources to the telesales team to drive bookings.
• Collaborate with internal and external designers on marketing materials.
• Leverage editorial and product teams to drive content marketing initiatives.
• Use social channels innovatively to increase event awareness.
• Manage affiliate partnerships to enhance marketing and commercial success.

Requirements

• Strong project management skills with the ability to handle multiple campaigns and stakeholders.
• Experience in creating messaging, high-quality copywriting, and content proofing.
• Proficiency in analyzing marketing data for insights and responsive decision-making.
• Natural leadership qualities, comfortable working in a fast-paced environment.
• Adaptability, openness to new ideas and techniques.
• Experience with Salesforce, Eloqua, or similar systems.
• Event experience in conferences, exhibitions, or training environments is advantageous.