Digital Analytics Manager

JR United Kingdom; Hemel Hempstead; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading company in the footwear and apparel sector is seeking a Digital Analytics Manager in Hemel Hempstead. This role involves strategic leadership in analytics to drive eCommerce growth and efficiency through data insights. The ideal candidate will collaborate across teams to enhance user experience, optimize sales, and improve reporting methods. Strong experience with Google Analytics and proficiency in SQL/Python are required.

Qualifications

• Strong experience with Google Analytics (GA4).
• Proficiency in SQL and/or Python.
• Passion for data analytics and strong stakeholder management skills.

Responsibilities

• Lead a high-performing analytics team fostering a data-driven culture.
• Design, build, and deploy BI solutions for stakeholders.
• Oversee website and customer journey analytics to improve digital performance.

Skills

Google Analytics

SQL

Python

Data Visualization

Stakeholder Management

Tools

Tableau

Power BI

Looker

GTM

Tealium

Job description

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Digital Analytics Manager, hemel hempstead

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Client:

WeComm

Location:

hemel hempstead, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

4

Posted:

04.06.2025

Expiry Date:

19.07.2025

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Job Description:

Data Analytics Manager - €100k + Benefits - Amsterdam (Hybrid, 3 days in office)

The Company

WeComm is working exclusively with a long-standing client, a global footwear and apparel business based in Amsterdam. They are experiencing significant growth, setting industry standards for quality and sustainable fashion. They are expanding their eCommerce team and seeking a Digital Analytics Manager to drive growth, efficiency, and customer engagement through digital performance insights.

The Role

This position requires strategic thinking and hands-on execution as you lead a team to promote data-informed decision making across eCommerce and marketplace platforms. You will collaborate with Digital, Marketing, IT, and Technology teams to enhance user experience and increase revenue by analyzing customer behavior, site performance, audience segmentation, and business metrics.

Responsibilities Include

- Leadership & Team Management: Develop a high-performing analytics team fostering a data-driven culture that influences decision making.

- Reporting: Design, build, and deploy BI solutions for stakeholders and improve current reporting methods.

- Digital & Web Analytics: Oversee website and customer journey analytics to improve digital performance.

- Marketplace & eCommerce Data Insights: Collaborate with stakeholders to optimize sales, channel attribution, and profitability.

- Data & Business Intelligence: Align web analytics with backend data to provide a comprehensive view of business performance. Work with regional and global BI teams to improve data infrastructure, dashboards, and automation.

The Person

The ideal candidate has a passion for data analytics, strong stakeholder management skills, and the ability to communicate insights effectively to non-technical teams.

- Strong experience with Google Analytics (GA4)

- Proficiency in SQL and/or Python, data visualization tools (Tableau, Power BI, Looker), and tag management (GTM, Tealium)

- Experience working with marketplace data (Zalando, ASOS, Amazon, etc.)