Delegate Sales Executive

Morson Talent; Greater London; Hybrid; GBP 33,000 - 35,000; Full time

Benefits offered by this job

OTE

Hybrid working

Job summary

The Delegate Sales Executive role at Morson Talent is a hybrid position in Fulham, West London, combining proactive outbound outreach with inbound leads to drive event sales. You will target senior professionals and close deals across international events.

Salary ranges £33,000–£35,000 base with £50,000+ OTE; a tiered commission structure applies. Expect 3 days per week in the Fulham office, with clear progression opportunities.

Qualifications

• 1+ year in B2B or events sales is desirable.
• Comfortable with outbound prospecting and inbound leads.
• Excellent communication and relationship-building skills.

Responsibilities

• Sell B2B conference delegate passes typically £500–£4,000.
• Manage inbound and outbound prospecting (≈70/30).
• Engage senior decision-makers, including C-suite.
• Extend VIP passes and build executive relationships.
• Conduct outreach via phone, email and LinkedIn to generate opportunities.
• Maintain CRM records and sales pipeline; work with marketing.
• Aim for event revenue targets and earn commission on activities.

Skills

Outbound sales

B2B sales

Senior stakeholder outreach

CRM management

Job description

Location: Fulham, West London
Working Pattern: Hybrid - 3 days per week in the office
Salary: £33,000-£35,000 + £50,000+ OTE
Sector: Events - Insurance

The Role

Delegate Sales Executive

Location: Fulham, West London
Working Pattern: Hybrid - 3 days per week in the office
Salary: £33,000-£35,000 + £50,000+ OTE
Sector: Events - Insurance

The Role

We are looking for ambitious and commercially driven Delegate Sales Executives to join a growing events business, with opportunities available across Insurance Technology.

This is a B2B conference sales role focused on selling delegate passes to senior professionals and decision-makers attending high-profile international events. Delegate passes typically range from £500 to £4,000, alongside complimentary VIP passes for C-suite executives.

You will take ownership of your event's commercial target, working with a strong marketing function to convert inbound leads while also proactively developing new business opportunities.

Key Responsibilities

• Sell B2B conference delegate passes, typically valued between £500 and £4,000.
• Manage a mixture of inbound leads and outbound prospecting, with approximately 70% inbound / 30% outbound activity.
• Identify and engage senior decision-makers, including Marketing Officers and Heads of Marketing.
• Extend complimentary VIP passes to C-suite executives and build relationships with senior prospects.
• Conduct telephone, email and LinkedIn outreach to generate and convert opportunities.
• Build strong relationships with prospects and understand their business needs.
• Work towards individual and event revenue targets.
• Maintain accurate CRM records and manage your sales pipeline effectively.
• Work closely with marketing and other commercial teams to maximise event attendance.
• Earn commission across both delegate sales and VIP/C-suite pass activity.

About You

We're looking for someone who is:

• Commercially driven, ambitious and target-focused.
• Motivated by earning potential and career progression.
• Confident speaking with senior business professionals.
• Comfortable with outbound sales and proactive prospecting.
• A strong communicator with excellent relationship-building skills.
• Resilient, competitive and motivated by achieving targets.
• Ideally experienced in B2B or events sales for 1+ year.
• From an events, experiences, conference, media or similar commercial sales background.

Sector-specific experience isn't essential. Attitude, commercial drive and personality are more important than having a long list of sector-specific requirements.

The Events

You'll work across major international events.

Insurance Technology

• London
• Europe

The international nature of the events also provides opportunities to attend and experience the events you help sell.

Progression & Package

• £33,000-£35,000 basic salary.
• £50,000+ OTE.
• Tiered commission structure, with higher commission percentages available as you progress through performance targets.
• Hybrid working with 3 days per week in the Fulham office.
• Clear opportunities for internal progression.

The team is currently hiring following two internal promotions into Sponsorship and an internal move into another department, demonstrating the potential to progress into other commercial areas of the business.

Interview Process

The process consists of three stages:

• Initial interview via Teams.
• Second Teams interview including a role play.
• Final on-site interview focused on your interest in the company and role, alongside values and behaviours.