Delegate Acquisition Manager

Information Security Media Group (ISMG); Greater London; Hybrid; GBP 42,000 - 65,000; Full time

Benefits offered by this job

Global collaboration

Autonomy & excellence

Professional development

Flexible, international travel

Job summary

ISMG is seeking a Delegate Acquisition Manager to lead attendee recruitment and audience development for our vendor-sponsored executive roundtable events. You will understand sponsor objectives, target audiences, and use outreach strategies to attract executive-level attendees across multiple time zones.

You’ll collaborate with internal teams and security leaders worldwide, maintaining CRM databases and driving registrations in a fast-paced media and events environment.

Qualifications

• 3–5 years in Event Recruitment, Delegate Acquisition or Sales.
• Experience supporting B2B events, cybersecurity/IT exposure a plus.
• Strong outreach, messaging, and conversion skills.

Responsibilities

• Meet attendance/registration goals for Executive Roundtable events.
• Identify and qualify prospects via internal data, research, and referrals.
• Reach out via phone, Social Media/LinkedIn, and email to generate interest.
• Create and manage email invitations, run A/B tests, analyze performance.
• Track confirmations and reduce attrition with consistent communications.
• Maintain and nurture CRM with past attendees and prospects.
• Engage in post-event conversations to gather feedback for future events.
• Stay updated on industry trends and marketing tech.

Skills

Event recruitment

B2B sales

Audience development

Prospect research

CRM management

Tools

CRM software

LinkedIn

Job description

About Us

ISMG is a global intelligence firm and media powerhouse at the forefront of cybersecurity, enterprise IT, and digital transformation. With more than 10 industry-leading brands, 38 digital media properties, and over 400 premier events annually, we connect a community of more than 2 million executives, decision-makers, and technology leaders with the insights, expertise, and opportunities they need to stay ahead.

Our events are designed to deliver meaningful education, networking, and business engagement for cybersecurity professionals worldwide. Through executive roundtables, leadership summits, and industry conferences, we bring together senior-level practitioners and decision-makers to explore emerging threats, innovative solutions, and best practices shaping the future of cybersecurity. Attendees gain valuable peer insights, access to thought leadership, and opportunities to connect with leading security and technology providers addressing today's most critical business challenges.

The Opportunity

ISMG is seeking a Delegate Acquisition Manager to join our dynamic Global Events team and lead attendee recruitment and audience development efforts for our portfolio of vendor-sponsored executive roundtable events.

In this role, you will develop a deep understanding of the target audience and business objectives for the sponsor of each assigned event and leverage creative outreach strategies, relationship-building skills, and data-driven prospecting techniques to identify, attract, and secure qualified executive-level attendees. As a key member of our events ecosystem, you will collaborate with internal team members external security leaders across the globe, so the ability to operate across multiple time zones as needed is imperative.

If you're a strategic, relationship-driven professional who thrives in a fast-paced environment and is excited about building connections with some of the most influential minds in cybersecurity, this is the opportunity for you!

What You’ll Be Doing

• Satisfying attendance and registration goals for assigned Executive Roundtable events, converting executive leadership prospects into event participants.
• Identifying and pursuing qualified attendees, leveraging our internal contact database and defined smart lists, conducting independent research via LinkedIn/other relevant channels, and networking with industry professionals for referrals.
• Utilizing a variety of strategies and tactics to connect with attendee prospects, including phone call, Social Media/LinkedIn, and/or email, to generate event interest and secure registrations.
• Creating and managing email invitations, utilizing A/B testing, and analyzing email performance to improve response rates and increase conversions.
• Tracking attendance confirmations and limiting attrition through consistent communication with registrants throughout the event life cycle.
• Maintaining and nurturing a past attendee and prospect database utilizing ISMG's CRM tools.
• Engaging in post-event conversations to collect feedback from attendees and gauge interest in attending future events.
• Monitoring industry trends and staying up-to-date on new marketing technologies and techniques.

What You Bring To The Table

• 3-5 years of experience in Event Recruitment, Delegate Acquisition or Sales, Audience/Attendance Development, or similar role.
• Experience supporting B2B events with cybersecurity and/or information technology industry exposure being a plus.
• Strong recruitment skills including the ability to effectively research markets, identify and qualify prospects, develop and implement outreach/messaging strategies, and produce high percentage conversation rates to attain goals.
• Ability to effectively navigate conversations with prospects, concisely convey event value propositions, and alter messaging based on a prospect’s individual interests.
• Strong communication skills, both written and verbal, and experience engaging with industry professionals and senior executives.
• Excellent organizational and time management skills with an ability to work independently in a fast-paced media and events environment.
• Multi-language capabilities is highly preferred.

Why ISMG?

• High-growth, global organization with clear momentum and market leadership
• Collaborative team of innovative thinkers and creative professionals
• Supportive culture that values autonomy and excellence
• Continuous learning and professional development