Dealer Marketing Executive

Changan UK R&D Centre Ltd.; Coleshill Heath; Vor Ort; GBP 28.000 - 36.000; Vollzeit

Zusammenfassung

Changan UK R&D Centre Ltd. is seeking a Dealer Marketing Executive to support the dealer network across the North and South regions, ensuring brand-aligned marketing execution.

You will work with Zone Managers to improve local marketing performance, optimise spend, and provide high-quality dealer support to drive enquiries, footfall, and commercial results.

The role combines strategic planning with hands-on delivery, requiring strong communication, organisation, and a customer-focused mindset.

Qualifikationen

• Strong communication and relationship-building skills
• Proactive, organised, and able to manage multiple dealer requests efficiently
• Good understanding of digital and offline marketing channels
• Ability to analyse performance data and translate insights into action
• Detail-oriented with strong brand and quality awareness
• Collaborative mindset, working effectively with internal teams and external partners
• Customer-centric, solution-focused, and commercially minded

Aufgaben

• Dealer Support & Relationship Management
• Marketing Execution & Campaign Support
• Performance Monitoring & Optimisation
• Process Management & Coordination

Kenntnisse

Communication

Relationship building

Organisational skills

Digital marketing

Data analysis

Brand awareness

Collaboration

Customer focus

Jobbeschreibung

Competitive, rewarding compensation package, based on your qualifications and experience.

Permanent

Birmingham B37 7YG, UK

About the Role

The Dealer Marketing Executive supports the dealer network across the North and South regions, ensuring consistent, effective, and brand-aligned marketing execution. Working closely with Zone Managers, this role is focused on improving local marketing performance, optimising spend, and delivering high-quality support to dealers to drive enquiries, footfall, and overall commercial performance.

Requirements

Strong communication and relationship-building skills

Proactive, organised, and able to manage multiple dealer requests efficiently

Good understanding of digital and offline marketing channels

Ability to analyse performance data and translate insights into action

Detail-oriented with strong brand and quality awareness

Collaborative mindset, working effectively with internal teams and external partners

Customer-centric, solution-focused, and commercially minded

Duties & Responsibilities

Dealer Support & Relationship Management

Act as a primary marketing contact for dealers, providing guidance, best practice support, and day-to-day assistance.

Manage dealer calls, requests, and enquiries in a timely, professional, and solutions-focused manner.

Build strong relationships with Zone Managers to understand dealer needs, challenges, and performance priorities.

Marketing Execution & Campaign Support

Work alongside the dealer marketing agency to plan, deliver, and optimise local marketing campaigns across digital and offline channels.

Support dealers with campaign planning, co-funding requests, asset usage, and local adaptations of national activity.

Ensure all dealer marketing aligns with brand standards, national campaigns, and compliance requirements.

Performance Monitoring & Optimisation

Track and review dealer marketing performance, identifying areas for improvement and recommending optimisations.

Provide regular reporting, insights, and guidance to help dealers maximise ROI and improve local market impact.

Monitor marketing spends across regions to ensure effective budget utilisation and value for money.

Process Management & Coordination

Coordinate marketing activity between HQ teams, the dealer marketing agency, and dealer partners to ensure smooth execution.

Maintain marketing documentation, calendars, and activity trackers to support organised, transparent operations.

Support the rollout of new marketing initiatives, tools, and training for the dealer network.

Other Features

Value This Role Brings

Improves dealer marketing performance and consistency across regions

Ensures local marketing spend is used effectively and aligned to commercial goals

Strengthens collaboration between HQ, agencies, and the dealer network

Enhances customer engagement, enquiries, and retail performance at the dealer level