Data-Driven Performance Marketing Leader

Hachette UK Limited; United Kingdom; Hybrid; GBP 50,000 - 75,000; Full time

Benefits offered by this job

28 days annual leave

Private medical insurance

2 community days

Summer hours

Retail discounts

Cycle to Work

Training library

Development programmes

Book discounts up to 70%

Employee networks

Season ticket loans

Job summary

Hachette UK is seeking a Performance Marketing Manager to lead planning and execution of paid social campaigns, driving book sales and consumer engagement with data-led, high-impact advertising.

You’ll collaborate with divisional marketing teams to optimise targeting, track ROAS, and share insights that improve Group campaigns.

This hybrid role can be based in London or regional offices (Sheffield, Edinburgh or Bristol), with a mix of in‑office and homeworking.

Qualifications

• Experience managing paid social campaigns with ROAS focus and test-and-learn approach.
• Strong analytical skills to interpret data for marketing strategies.
• Proven track record delivering audience-targeted campaigns with measurable results.

Responsibilities

• Develop and execute data-led campaigns across paid social and digital channels.
• Optimise campaign performance with audience targeting and ROAS analysis.
• Track and report key advertising metrics with actionable insights.
• Collaborate with divisional teams to deliver best-in-class strategies.
• Stay ahead of trends by testing new tools and platforms.

Skills

Paid social campaigns

Analytical skills

Audience targeting

Organisational skills

Communication skills

Presentation skills

Test and learn approach

Job description

Hachette UK is seeking a Performance Marketing Manager to lead planning and execution of paid social campaigns, driving book sales and consumer engagement with data-led, high-impact advertising.

You’ll collaborate with divisional marketing teams to optimise targeting, track ROAS, and share insights that improve Group campaigns.

This hybrid role can be based in London or regional offices (Sheffield, Edinburgh or Bristol), with a mix of in‑office and homeworking.