Data-Driven Growth Marketing Manager

tml Partners; United Kingdom; On-site; GBP 65,000 - 89,000; Full time

Job summary

tml Partners is seeking a Growth Marketing Manager to own a data-led, full-funnel DTC marketing strategy aimed at driving customer acquisition, engagement and retention. You will optimise paid media across Google Ads, Bing Ads and LinkedIn, using analytics and CRM/automation tools to inform campaigns and attribution.

You will collaborate with external agencies and internal teams to translate customer behaviour into actionable campaigns and identify new opportunities to scale acquisition in a

Qualifications

• Proven experience in growth or performance marketing, managing multi-channel paid media campaigns.

Responsibilities

• Own the DTC marketing strategy with a data-led, full-funnel approach to acquisition, engagement and retention.

Skills

Growth marketing

Digital/performance marketing

Full-funnel marketing

Campaign optimisation

Data-driven decision making

Tools

Google Ads

Bing Ads

LinkedIn Ads

Google Analytics

Looker Studio

CRM & email automation tools

Job description

tml Partners is seeking a Growth Marketing Manager to own a data-led, full-funnel DTC marketing strategy aimed at driving customer acquisition, engagement and retention. You will optimise paid media across Google Ads, Bing Ads and LinkedIn, using analytics and CRM/automation tools to inform campaigns and attribution.

You will collaborate with external agencies and internal teams to translate customer behaviour into actionable campaigns and identify new opportunities to scale acquisition in a