Dairy Solutions Sales Representative - South West

GEA Group; Holsworthy; On-site; GBP 32,000 - 46,000; Full time

Job summary

GEA Group is seeking a commercially driven sales specialist to promote Dairy Support Solutions across the South West (Somerset, Dorset, Devon & Cornwall). You will engage with the farming community, identify upsell opportunities and drive revenue growth while building lasting relationships.

Responsibilities include preparing quotes, establishing installation timelines, creating BOMs, and coordinating with internal teams to ensure timely delivery of products and services.

Qualifications

• Ideally, a degree or relevant qualification in Dairy Technology, Agricultural Engineering, or Agricultural Management.
• A strong background in agriculture is essential.
• 3+ years’ experience in sales or after-sales (preferred).
• Willingness to travel within the South West region.
• Must hold a Category B driving license.

Responsibilities

• Increase sales and improve profitability by promoting the portfolio of Dairy Support Solutions across the South West area (Somerset, Dorset, Devon & Cornwall).
• Identify opportunities to upsell and cross-sell solutions to maximise revenue.
• Engage with the farming community to build and maintain strong customer relationships.
• Understand customer needs and provide tailored solutions, including upgrades for calf feeding systems and herd management systems.
• Campaign Launch and Delivery: Support the launch and delivery of sales campaigns for Dairy Support Solutions at a dealership level across the South West area.
• Prepare sales quotes and establish installation timelines.
• Create and order Bill of Materials for customer solutions.
• Collaborate with internal stakeholders to ensure timely and efficient delivery of products and services.
• Generate, create, and follow up on service maintenance contracts to ensure long‑term customer support and satisfaction.
• Provide exceptional customer service, including the collection of feedback post‑installation to ensure continuous improvement and satisfaction.
• Participate in County and National farming events to maintain visibility and foster positive relationships.

Skills

Sales & business development

Customer relationship management

Communication skills

Account management

Education

Degree in Dairy Technology

Agricultural Engineering/Management background

Tools

Microsoft Office Suite

Agricultural technology tools

Job description

GEA is one of the world’s largest systems suppliers for the food, beverage and pharmaceutical sectors. Our portfolio includes machinery and plants as well as advanced process technology, components and comprehensive services. Guided by a strong sense of purpose, our more than 18,000 dedicated employees work to enhance the sustainability and efficiency of production processes globally.

Responsibilities / Tasks

Sales and Profitability Growth:

• Increase sales and improve profitability by promoting the portfolio of Dairy Support Solutions across the South West area.(Somerset, Dorset, Devon & Cornwall)

• Identify opportunities to upsell and cross-sell solutions to maximise revenue.

Customer Engagement and Relationship Management:

• Engage with the farming community to build and maintain strong customer relationships.

• Understand customer needs and provide tailored solutions, including:

• Upgrades for calf feeding systems and herd management systems.

• VoD conversions/installations.

• Footbaths and dynamic parlour testing.

• Automated Milking Systems and Conventional Milking Systems.

• Slurry equipment and related services.

• Campaign Launch and Delivery:

• Support the launch and delivery of sales campaigns for Dairy Support Solutions at a dealership level across the South West area.

• Effectively target the customer base with innovative and impactful campaigns.

Customer Engagement and Loyalty:

• Focus on increasing customer loyalty and satisfaction through consistent engagement.

• Participate in County and National farming events to maintain visibility and foster positive relationships.

Sales Administration and Planning:

• Prepare sales quotes and establish installation timelines.

• Create and order Bill of Materials for customer solutions.

• Collaborate with internal stakeholders to ensure timely and efficient delivery of products and services.

Service and Maintenance:

• Generate, create, and follow up on service maintenance contracts to ensure long‑term customer support and satisfaction.

Customer Service and Feedback:

• Provide exceptional customer service, including the collection of feedback post‑installation to ensure continuous improvement and satisfaction.

Your Profile / Qualifications

Educational background:

• Ideally, a degree or relevant qualification in Dairy Technology, Agricultural Engineering, or Agricultural Management.

• A strong background in agriculture is essential

Technical Skills:

• Proficiency in the use of Microsoft Office Suite (Word, Excel, PowerPoint, etc.).

• Familiarity with agricultural technology and tools is an advantage.

Experience:

• Commercially driven with a strong interest in agriculture and customer‑focused.

• 3+ years’ experience in sales or after‑sales (preferred).

• Desirable knowledge of dairy farm management.

• Willingness to travel within the South West region.

• Dynamic team player with excellent communication, adaptability, and decision‑making skills.

• Passionate about animal welfare, livestock farming, agricultural economics, and farm design.

• Must hold a Category B driving license.

Did we spark your interest?