Customer Relationship Management Manager

JR United Kingdom; Luton; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading UK dental brand is hiring a full-time CRM Manager in Luton. You will develop and execute a comprehensive CRM strategy using HubSpot, engaging customers and driving retention. The role requires strategic thinking, strong copywriting skills, and a collaborative approach to enhance customer experience.

Benefits

Career growth potential, including building a CRM team.

Supportive, creative, and fast-paced work environment.

A key role in a major marketing channel.

Opportunity to shape the future of CRM.

Qualifications

• Experience as a CRM or Email Marketing Manager in a B2C environment.
• Proficiency in HubSpot with a focus on automation and segmentation.
• Excellent organization and time management skills.

Responsibilities

• Develop and execute end-to-end CRM strategy using HubSpot.
• Create engaging emails that educate and convert customers.
• Monitor and optimize CRM performance metrics.

Skills

Copywriting

Strategic Thinking

Customer Engagement

Data-driven Decision Making

Collaboration

Education

Background in Marketing or Communications

Tools

HubSpot

Job description

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Customer Relationship Management Manager, Luton, Bedfordshire

Client:

Location: Luton, Bedfordshire, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views:

2

Posted:

31.05.2025

Expiry Date:

15.07.2025

Job Description:

We're Hiring: CRM Manager

Are you a CRM professional with expertise in storytelling, automation, and customer engagement? Yorkshire Dental Suite, one of the UK’s most innovative dental brands, is looking for a full-time, office-based CRM Manager to join our Leeds HQ.

We are seeking a strategic thinker with hands-on HubSpot experience to lead our CRM efforts, engage our audience, and convert first-time patients into lifelong brand advocates.

Responsibilities include:

• Developing and executing our end-to-end CRM strategy using HubSpot, including email marketing, segmentation, automation, and lifecycle journeys.
• Creating engaging, on-brand emails that educate, convert, and delight.
• Building data-driven workflows to guide customers from initial inquiry to retention.
• Collaborating with marketing, sales, and design teams to align CRM activities with campaigns.
• Monitoring and optimizing CRM performance metrics such as open rates, CTR, conversions, and retention.
• Managing list hygiene, segmentation, and testing for relevant communications.
• Ensuring compliance with GDPR and staying updated on CRM best practices.
• Contributing to campaign ideation and incorporating the voice of the patient.

Qualifications include:

• Experience as a CRM or Email Marketing Manager, preferably in a B2C or high-growth environment.
• Proficiency in HubSpot, including automations, segmentation, and dashboards.
• Strong copywriting skills that drive engagement and trust.
• Strategic mindset with a data-driven approach to decision-making.
• Excellent organization and time management skills.
• Collaborative attitude and passion for customer experience.
• Background in marketing or communications.

Benefits include:

• A key role in a major marketing channel.
• Opportunity to shape the future of CRM at Yorkshire Dental Suite.
• Supportive, creative, and fast-paced work environment.
• Career growth potential, including building a CRM team.

If you're ready to lead a high-impact channel and bring world-class CRM strategies to a leading UK dental brand, we want to hear from you.