Customer Insight & Marketing Analytics Manager (Hybrid)

Michael Page; Cambridgeshire and Peterborough; Hybrid; GBP 42,000 - 48,000; Full time

Benefits offered by this job

Flexible working

In-office 2 days a week

Job summary

Michael Page is seeking a Customer Insight and Marketing Analytics Manager to lead a small team and turn data into actionable insights across marketing, digital, and customer experience. The role focuses on improving engagement, experience, and retention through analytics and reporting.

You will partner with marketing, CRM, and UX to optimise journeys, govern data, and drive data-led decision making, with a hybrid working pattern in Bedfordshire.

Qualifications

• Proven experience in customer insight and analytics.
• Strong data analysis, reporting, and visualization skills.
• Experience with Power BI and GA4.
• Experience working with CRM platforms and data integration from multiple sources.

Responsibilities

• Turn complex customer, commercial, and market data into actionable insights.
• Lead customer insight and feedback programmes to improve engagement and retention.
• Develop reporting and dashboards showing key trends and outcomes.
• Partner with marketing, digital, CRM and UX teams to optimise customer journeys.
• Own and enhance analytics capabilities to maximise commercial value.
• Drive continuous improvement and customer-centric thinking.
• Line manage 2 staff.

Tools

Power BI

GA4

CRM platforms

Job description

Michael Page is seeking a Customer Insight and Marketing Analytics Manager to lead a small team and turn data into actionable insights across marketing, digital, and customer experience. The role focuses on improving engagement, experience, and retention through analytics and reporting.

You will partner with marketing, CRM, and UX to optimise journeys, govern data, and drive data-led decision making, with a hybrid working pattern in Bedfordshire.