Cross Border Product Solution Consultant

Avalara, Inc.; Greater London; On-site; GBP 70,000 - 100,000; Full time

Job summary

Avalara, Inc. is seeking a Cross-Border EMEA Product Solutions Consultant (PSC) to guide prospects through complex cross‑border compliance in the pre‑sales cycle.

You will lead technical scoping, deliver tailored demonstrations, and collaborate with sales, partners, and product teams to architect optimal solutions for multi‑jurisdiction businesses. You will engage clients across the EMEA region and beyond, translating regulatory demands into clear architectures using Avalara's unified API and

Qualifications

• 4+ years in a pre‑sales or technical product role.
• Knowledge of cross‑border compliance & trade regs.
• Experience with APIs, integration design, or solution architecture.
• Experience with ecommerce platforms (Shopify, Adobe, BigCommerce, Woo) and cross‑border or compliance integrations.
• Experience with ERP platforms (SAP, Oracle, NetSuite, Workday, Microsoft Dynamics).
• Excellent communication, presentation, and demo delivery skills.
• Experience supporting multinational enterprise sales across EMEA.
• Ability to convey complex technical information clearly.

Responsibilities

• Lead technical scoping engagements and tailored product demonstrations for prospects and clients.
• Collaborate with sales, partners, and product teams to design compliant cross‑border solutions.
• Translate regulatory requirements into clear solution architectures leveraging Avalara's APIs and platform.
• Support RFPs/RFIs and implementation scoping across a diverse EMEA prospect base.
• Coordinate with Certified Implementation Partners and internal teams for smooth handoffs.
• Maintain knowledge of global mandate roadmaps and evolving cross‑border regulations.

Skills

Pre-sales

Solution consulting

API integration

Cross-border trade

ERP systems

Shopify

BigCommerce

Oracle ERP

Presentation skills

Stakeholder mgmt

Job description

What You’ll Do

As an Avalara Cross-Border EMEA Product Solutions Consultant (PSC), you will play a pivotal role in the pre‑sales cycle by serving as a trusted advisor to prospects and clients navigating the complexities of international trade and cross-border compliance. You will lead technical and functional scoping engagements, deliver tailored product demonstrations, and collaborate with sales, partners, and product teams to design optimal solutions for businesses operating across borders.

This is a high‑impact, high‑visibility role at the forefront of one of Avalara's most dynamic and fastest‑growing segments. You will work with clients across the EMEA region and globally, helping businesses conquer the challenges of cross‑border compliance and thrive in an increasingly interconnected marketplace.

Key Responsibilities

• Lead technical discovery calls with enterprise prospects to assess compliance needs, integration requirements, and cross‑border trade complexity across jurisdictions
• Deliver compelling, impact‑oriented product demonstrations tailored to the prospect's technical landscape, workflow, business model, and compliance priorities
• Translate complex regulatory and cross‑border requirements into clear solution architectures leveraging Avalara's unified API, connectors, and cross‑border platform
• Support RFPs/RFIs, technical documentation, and implementation scoping across a diverse EMEA prospect base
• Liaise with Product to provide real‑world market feedback and support roadmap alignment based on customer insight
• Coordinate with Certified Implementation Partners (CIPs) and internal Professional Services teams to ensure implementation readiness and smooth handoffs
• Maintain up‑to‑date knowledge of global mandate roadmaps, cross‑border regulations, and the evolving compliance landscape across EMEA
• Act as a subject matter expert and cross‑functional resource, supporting Sales, Implementation, Support, and Product teams
• Drive feedback loops into product development, helping close product gaps and align Avalara's solutions to real customer needs

What Success Looks Like

• Accelerating time‑to‑value in cross‑border sales cycles by delivering clear technical validation and driving scope alignment
• Acting as a trusted advisor to prospects, enabling scalable and future‑proof compliance architectures
• Consistently contributing to pipeline conversion and deal velocity across the EMEA region
• Strengthening cross‑functional relationships across Sales, Implementation, Product, and Engineering
• Driving continuous feedback that shapes Avalara's cross‑border product roadmap

Required Qualifications

• 4+ years in a pre‑sales, solution consulting, or technical product role, preferably within cross‑border trade, compliance automation, ecommerce, or adjacent solutions
• Strong understanding of cross‑border compliance frameworks, international trade regulations, global marketplace dynamics, shipping & logistics
• Experience with APIs, integration design, or solution architecture
• Experience with ecommerce platforms (Shopify, Adobe, BigCommerce, Woo) and cross‑border or compliance integrations
• Experience with ERP platforms (SAP, Oracle, NetSuite, Workday, Microsoft Dynamics)
• Exceptional communication, presentation, and demo delivery skills with the ability to engage both technical and business stakeholders
• Previous experience supporting multinational enterprise sales cycles across EMEA
• Ability to convey complex technical information with confidence and clarity to diverse audiences
• Strong organizational skills; ability to manage multiple stakeholders and technical threads across complex, multi‑jurisdictional sales cycles
• Results‑oriented and self‑motivated, with a demonstrated track record of achievement in the cross‑border or international trade domain

Equal Opportunity Employer

Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.