CRM Manager

Speech and Language; Royal Borough of Greenwich; Hybrid; GBP 43,000 - 49,000; Full time

Benefits offered by this job

28 days holiday (pro rata)

Group pension scheme

Life assurance

Job summary

Speech and Language UK is seeking a CRM Administrator to own Dynamics 365, shape the CRM roadmap, and turn supporter data into insights that power fundraising and help more children communicate.

You will collaborate with fundraising, marketing and service delivery teams to enable insight-led campaigns, optimise data governance, and provide dashboards and training to colleagues.

This home-based or London hybrid role requires UK residence and a proactive, solutions-focused approach.

Qualifications

• Hands-on CRM management experience in a charity or non-profit setting.
• Experience integrating CRM with fundraising and marketing platforms.
• Track record of delivering data-driven insight and campaign support.
• Significant experience of Microsoft Dynamics 365 CRM.
• Strong knowledge of GDPR and data protection.
• Strong experience of APIs and data migration.
• Proactive, solutions-focused mindset and enthusiasm for improvement.
• Strong project management and organisational skills.
• Knowledge of fundraising regulations, GDPR and Gift Aid.

Responsibilities

• Developing and delivering the CRM strategy and roadmap, aligned with our organisational goals.
• Administering and optimising our CRM (Dynamics 365 or equivalent), and managing integrations with fundraising, marketing automation and finance platforms.
• Providing segmentation, selections, dashboards and reporting, and delivering insights to senior leadership.
• Leading on data governance, including data quality, GDPR and PECR compliance, consent, retention and access controls.
• Safeguarding sensitive data.
• Training and supporting colleagues across the organisation, and creating user guides and self‑service resources.

Skills

CRM management

Microsoft Dynamics 365

Data governance & GDPR

APIs & data migration

Stakeholder engagement

Project management

Job description

Location:

Home-based (UK Based) or London Hybrid, with a minimum of 40% of working time at Speech and Language UK Offices

Salary:

£43,326 - 45,519 per annum (home-based)

£47,087 - £49,471 per annum (London Hybrid)

Role Overview:

Reporting to the Digital Lead, you will combine strategic thinking with hands‑on CRM administration, take technical ownership of the solution, and turn supporter data into the insight that powers our fundraising and helps more children communicate.

You will work with fundraising, marketing and service delivery teams to enable insight‑led campaigns and great supporter experiences.

Key Responsibilities:

• Developing and delivering the CRM strategy and roadmap, aligned with our organisational goals.
• Administering and optimising our CRM (Dynamics 365 or equivalent), and managing integrations with fundraising, marketing automation and finance platforms.
• Providing segmentation, selections, dashboards and reporting, and delivering insights to senior leadership.
• Leading on data governance, including data quality, GDPR and PECR compliance, consent, retention and access controls.
• Safeguarding sensitive data.
• Training and supporting colleagues across the organisation, and creating user guides and self‑service resources.

What we are looking for:

• Hands‑on CRM management experience in a charity or non‑profit setting
• Experience integrating CRM with fundraising and marketing platforms
• A track record of delivering data‑driven insight and campaign support
• Significant experience of Microsoft Dynamics 365 CRM
• Strong knowledge of GDPR and data protection
• Strong experience of APIs and data migration
• A proactive, solutions‑focused mindset and enthusiasm for continuous improvement.
• Strong project management and organisational
• Knowledge of fundraising regulations, GDPR and Gift Aid.

About Us:

We are Speech and Language UK – we want every child to face the future with confidence. For 2 million children in the UK, learning to talk and understand words feel like an impossible hurdle. Without the right help, this can destroy their world. They feel disconnected from their family. Unable to make friends. Unfairly punished for not following instructions they don’t understand. What does the future hold for them?

Why Us?

Speech and Language UK is dedicated to creating an inclusive environment for children and young people with communication needs.

• Impactful Work: You will contribute to meaningful projects that support individuals with speech and language challenges.
• Collaborative Environment: Working with passionate and dedicated teams committed to making a difference.
• Professional Growth: Opportunities for personal and professional development within a supportive organization.

Benefits include a competitive salary, 28 days holiday (pro rata for part time), group pension scheme, life assurance and the opportunity to work in an organisation where every job matters!

Accessibility Support:

We are committed to ensuring that our recruitment process is accessible to everyone. If you require any adjustments or need to apply in a different format, please visit the jobs page of our website.

We are a Disability Confident Committed Employer.

Note on AI use

Artificial Intelligence (AI) is becoming a regular part of the application process. While it can be helpful for research, we've noticed some applicants rely too much on AI-generated answers. This often leads to weak responses that lack personal examples and important soft skills like communication and teamwork. As a result, these applicants are usually less successful. To ensure fairness, we ask that all candidates use their own words and real‑life experiences as this makes the process more transparent and avoids the risks of AI-generated responses.

Your right to work in the UK

You must have the right to work in the UK and reside in the UK to work in paid employment with us. You will need to share documents showing you are eligible to work in the UK if we offer you employment.

Deadline for applications:

Wednesday, 4 November 2026 at 5pm

Our selection process has two stages (both online via Microsoft Teams)

• Stage 1: Interview on Thursday 12th November
• Stage 2: Interview and a task on Wednesday 18th November

Only candidates shortlisted after the first stage will be invited to the second.