CRM Campaign Architect – Data-Driven Multichannel

J.P. Morgan; Greater London; On-site; GBP 42,000 - 54,000; Part time

Job summary

J.P. Morgan in London is seeking a CRM Analyst to support the execution and analysis of multichannel customer campaigns.

The role emphasizes data-driven decision making and close collaboration with product, marketing, customer experience, content, and support teams to drive engagement. You will assist in creating, scheduling, testing, and delivering campaigns across email, SMS, push notifications and in‑app messaging, while validating data and maintaining dashboards.

Qualifications

• Some experience in CRM analytics or campaign execution.
• Familiarity with Salesforce Marketing Cloud is desirable.
• Basic knowledge of email deliverability and consent management is advantageous.
• Strong analytical skills with data validation and interpretation of campaign performance metrics.
• Ability to collaborate with cross-functional teams.

Responsibilities

• Assist in creating, scheduling, testing, and delivering multichannel CRM campaigns.
• Support automated customer journeys using A/B testing and insights to improve engagement.
• Ensure campaign accuracy through data validation and audience segmentation.
• Collaborate with Product, Marketing, Customer Experience, Content, and Support for timely delivery.
• Monitor campaign performance metrics, maintain dashboards and reports, and identify opportunities for improvement.
• Ensure regulatory compliance and document customer communications.

Skills

CRM analytics

Campaign execution

Data validation

A/B testing

Stakeholder collaboration

Analytical mindset

Tools

Salesforce Marketing Cloud

Job description

J.P. Morgan in London is seeking a CRM Analyst to support the execution and analysis of multichannel customer campaigns.

The role emphasizes data-driven decision making and close collaboration with product, marketing, customer experience, content, and support teams to drive engagement. You will assist in creating, scheduling, testing, and delivering campaigns across email, SMS, push notifications and in‑app messaging, while validating data and maintaining dashboards.