Creative Strategist

John Lewis Partnership; London; Hybrid; GBP 53,000 - 75,000; Full time

Job summary

A leading company in the retail sector is seeking a Creative Planning Manager to connect marketing and creative teams. This role requires translating data insights into actionable creative briefs and fostering collaboration within the organization. Candidates should possess strong communication skills and a solid understanding of cultural trends.

Qualifications

• Experience in an agency or in-house creative role.
• Strong understanding of cultural and retail landscapes.

Responsibilities

• Translate insights from data into inspiring channel execution briefs.
• Facilitate collaboration between creative and marketing teams.
• Analyze campaign data to derive actionable insights.

Skills

Data interpretation

Communication

Creative inspiration

Collaboration

Presentation skills

Job description

Apply on JLP Jobs - the official careers website for John Lewis Partnership, John Lewis & Partners, and Waitrose & Partners.

About the role

Reporting into the Creative Director, our Creative Planning Manager is responsible for connecting the Marketing teams with the Content and Creative team. You should be comfortable discussing data and insights as well as creative execution and cultural trends.

This role involves working with campaign and marketing teams to translate conceptual briefs into clear, focused executional briefs, turning business strategies into actionable creative tasks. Building trust within Content, Creative, and the wider Customer team is essential.

• Expected salary: £53,000 - £75,000 (dependent on experience)
• Contract type: Permanent
• Working pattern: Hybrid approach, 2-3 days in the office at London Head Office in Pimlico, with occasional visits to Origin Park (NW1). No travel allowance provided.

Note: The position is internally known as the “Creative Strategist”. Shortlisted candidates will be invited for in-person interviews in Pimlico during w/c 16th June, with virtual interviews scheduled for w/c 23rd June 2025.

Key responsibilities

• Translate insights from data and briefs into inspiring channel execution briefs.
• Identify key problems to focus creative efforts.
• Facilitate collaboration between creative and marketing teams.
• Support strategic transformation of brand and campaigns.
• Assist creative teams with feedback and decision-making based on business goals and data.
• Analyze campaign data to derive actionable insights.
• Understand campaign performance and share findings.
• Promote effective creative work within the business.
• Support award submissions for creative excellence.
• Stay informed on cultural and market trends.
• Share knowledge and foster team culture.
• Advocate for creative work across the organization.

Essential skills and experience

• Ability to interpret data and translate it into creative actions.
• Inspire and motivate creative teams.
• Excellent communication and presentation skills.
• Experience in an agency or in-house creative role.
• Strong understanding of cultural and retail landscapes.

Desirable skills and experience

• Experience across various sectors and work environments.

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The partnership

We’re the UK’s largest employee-owned business, home to John Lewis and Waitrose. We’re committed to building a happier world through innovation, diversity, and shared success. As Partners, we share ownership, responsibility, and the rewards of our collective efforts.

We value kindness, respect, and embracing differences to create a thriving environment where everyone can be themselves and grow.

Important notes

Some roles may require pre-employment vetting, including DBS checks and financial probity assessments. We encourage prompt application as vacancies may close early due to high interest. We support flexible working arrangements to promote work-life balance; discuss options with the hiring manager during your interview.