Content Strategist

Consult; Greater London; Hybrid; GBP 80,000 - 105,000; Full time

Job summary

Consult is seeking a senior Content Strategist for a high-profile website and digital experience transformation. UK-based, remote is fine, with travel to London for meetings if required.

Contract runs from 2 to 20 November (approx 12.5 working days), focusing on content strategy, information architecture, governance and content discoverability in a headless CMS (Contentful). The role involves co-leading stakeholder interviews, content audits, developing content strategy principles for the

Qualifications

• Must have led content strategy for large corporate or financial services sites.
• Experienced with content audits and stakeholder interviews.
• Has authored content models and governance for a headless CMS.
• Understands structuring content for search engines and LLMs.

Responsibilities

• Co-lead up to 6 stakeholder interviews with the CX lead and synthesize themes.
• Conduct a content audit of the current website covering structure, quality, duplication, tone and governance.
• Define content strategy principles and recommendations for the content model in Contentful.
• Input content to the information architecture and future-state journeys.
• Contribute to an all-day workshop on goals, KPIs and brand with the client.

Skills

Senior strategist

Stakeholder interviews

Content audits

Headless CMS

Contentful

SEO for discovery

Executive presentation

Job description

Content Strategist

UK-based (remote is fine, but must be able to travel to London for meetings if required)

Paying up to £500 a day

OUTSIDE IR35 (TBC)

I'm supporting a project with a leading global asset management brand and were looking for a senior Content Strategist to join a high-profile website and digital experience transformation.

Contract runs initially from 2-20 November (approx 12.5 working days), with a focus on content strategy, information architecture, governance, and content discoverability.

Deliverables

• Co-lead the stakeholder interviews (up to 6) with the CX lead, and synthesise them into key themes.
• Content audit of the current website covering structure, quality, duplication, tone and governance.
• Content strategy principles and recommendations for the content model in a headless CMS (Contentful).
• Content input to the information architecture and future-state journeys.
• Contribute to an all-day goals, KPIs and brand workshop with the client.

Skillset

• Must have:
• Senior content strategist or strategy director with experience of large, complex corporate or financial services websites.
• Has run content audits and stakeholder interviews.
• Has written content models and governance for a headless CMS. Contentful is ideal.
• Understands how content needs to be structured to be found by search engines and LLMs (AEO and GEO).
• Confident presenting to senior client stakeholders.

• Nice to have:
• Asset management or B2B financial services.
• Multi-market or localised content.
• Regulated or compliance-heavy content.