Content Marketing Manager (French Speaker), Amazon Business EU

TN United Kingdom; London; On-site; GBP 45,000 - 75,000; Full time

Job summary

An innovative company is seeking a dynamic Content Marketing Manager fluent in French and English to enhance engagement across various customer segments. This role involves creating and localizing marketing content to drive adoption of solutions, collaborating with cross-functional teams, and ensuring alignment with customer journeys. The ideal candidate will have a proven track record in digital marketing and content production, coupled with strong analytical and strategic thinking skills. Join a forward-thinking team that stands at the intersection of technology and retail, helping businesses thrive in the B2B space.

Qualifications

• 5+ years of professional marketing experience.
• Strong writing skills and ability to create visual assets.

Responsibilities

• Develop and align customer journeys with relevant content.
• Serve as the subject matter expert for the French market.

Skills

Content Marketing

Bilingual (English and French)

Digital Marketing

Cross-Functional Collaboration

Customer Journey Mapping

Education

Bachelor's Degree in Marketing or related field

Tools

Salesforce

Pardot

Job description

Social network you want to login/join with:

Content Marketing Manager (French Speaker), Amazon Business EU, London

col-narrow-left

Client:

Amazon Business EU Sarl, UK Branch - P97

Location:

London, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Reference:

8e7c4616d10f

Job Views:

6

Posted:

05.05.2025

Expiry Date:

19.06.2025

col-wide

Job Description:

Amazon Business is seeking an enthusiastic and self-directed, Content Marketing Manager for France to work closely with Amazon Business stakeholders to create and localize marketing content (blogs, customer stories, videos, webinars, event messaging, etc.) designed to increase engagement with prospects and customers across the various stages of the buyer’s journey, including value propositions and key messaging frameworks by (sub)vertical/industry and solution. This role will work in a highly matrix organization, partnering with the EU marketing teams to identify and deliver actionable ways to increase adoption of solutions by various customer segments via multiple channels.

The ideal candidate is a strong writer, fluent in both English and French, earns trust through performance and relationship building, and thinks strategically and analytically about customer challenges and how to align our messaging. This individual will also assess content gaps and work to build assets to fill those gaps for the local French market. The right candidate should have a strong record of delivering results timely and effectively.

You will be part of the Amazon Business EU Marketing team, responsible for Amazon Business’ messaging in France and will work closely with product marketing and marketing partner teams including digital, field, and regional marketing.

This role will be located in London, UK and requires presence 5 days in the office.

Key job responsibilities
•Serve as the subject matter expert for the French market for our broader Amazon Business stakeholders, in addition to owning the management, deliverables, and reporting of marketing materials.
•Develop and align customer journeys with relevant content, campaigns, activities, and initiatives for each solution and ensure cross-functional Amazon Business teams are aligned to these journeys.
•Identify and package relevant marketing materials based on defined customer journey maps with the objective of helping new customers progress through their procurement lifecycle.
•Apply content and product marketing best practices for each customer segment and identify opportunities to improve the customer experience across multiple channels and teams.
•Ensure Amazon Business marketing partner teams are equipped with messaging, assets, and offerings to effectively engage customers and address their challenges.
•Build strong relationships across with Global and Geo (North America, Europe and Asia Pacific) Marketing teams to ensure efforts are aligned with other content strategies and objectives, including localizing Geo-relevant content.
•Provide clear, consistent, and frequent communication to stakeholders to ensure clarity on content activities, status, goals, and results.
•Deliver detailed updates via regular business reviews which showcase key metrics and KPIs reflecting content performance.

About the team
We stand at the intersection of tech and retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Our customers include all type of businesses ranging from individual professionals to small businesses to large institutions (and everything in between). Our business customers have different needs than the traditional Amazon customers so we are reinventing everything from how we display our selection, price our products, and provide the right customer experience.

BASIC QUALIFICATIONS

- 5+ years of professional non-internship marketing experience
- Experience creating visual assets for digital, mobile, and social
- Experience building, executing and scaling cross-functional marketing programs
- Business fluent in English and French

PREFERRED QUALIFICATIONS

- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing or working within cross-functional marketing and creative teams
- Basic knowledge of Salesforce and Pardot preferred