Content Marketing Manager

BeZero Carbon; London; On-site; GBP 40,000 - 60,000; Full time

Job summary

BeZero Carbon is looking for a Content Marketing Manager to enhance their market presence through effective digital marketing strategies. This role will involve creating engaging content, collaborating across teams, and developing targeted campaigns to promote BeZero's unique carbon ratings and data solutions.

Benefits

Competitive salary with equity options

25 days leave plus additional time off

Health and wellness cash allowance

Remote and flexible work options

Training and development opportunities

Qualifications

• At least 2 years experience in B2B product/content marketing.
• 1 year of experience in carbon markets.
• Ability to write clear, engaging content.

Responsibilities

• Develop digital content and marketing initiatives.
• Execute paid marketing campaigns targeting defined audiences.
• Collaborate with teams to deliver integrated campaigns.

Skills

Content creation

Digital marketing

Storytelling

Job description

About us:

BeZero Carbon is a global carbon ratings agency. We equip world-leading organisations with the knowledge, tools and confidence to make better climate decisions. Our aim is to scale investment in environmental markets that deliver a sustainable future.

Our offices are in London, New York and Singapore. With a 180+ strong team made up of climate scientists, geospatial experts, data scientists, financial analysts and policy specialists, and global partnerships with local experts and world-leading research institutions, our ratings and risk tools can help you make risk informed decisions on carbon projects of any type, at any stage, in any market.

www.bezerocarbon.com

Job Description:

BeZero's Marketing team is seeking a curious and creative individual to join our team as a Content Marketing Manager. This person will work on content and digital marketing initiatives to help advance BeZero's presence in the market, with an emphasis on our subscription product, ratings research, and data solutions.

You’ll help bring the BeZero brand and products to life across formats and channels—web, email, social media, video, presentations, and more.

Reporting to the Head of Product Marketing, you'll collaborate across teams to deliver campaigns that showcase our market-leading carbon project ratings, data solutions, and risk analytics platform—highlighting their role in accelerating carbon project analysis and due diligence, and driving both climate impact and commercial decision-making.

The role will have hybrid work flexibility, but will be based in London at our office in the City (three days per week minimum).

Responsibilities:

The role itself will involve:

• Making use of our web-based tools to build and distribute digital content, including our website CMS tool, and our mass-mailing tool.
• Devising comprehensive go-to-market content plans, and executing paid marketing campaigns aimed at well-defined audiences across customer verticals and regions
• Reviewing performance of content via analytics dashboards, gauging business impact, and optimising future content based on these learnings
• Working with the wider marketing team on integrated campaigns, from paid digital campaigns to online/in-person events, ensuring a consistent content and brand experience
• Ensuring sales collateral is organised and up to date with our latest product offering.
• Working closely with key stakeholders to help roll-out of marketing material in line with various marketing strategies and commercial objectives, including:

Close collaboration with the Commercial and Customer Success teams to understand their needs for sales collateral, as well as client needs and pain points

Close collaboration with the Product team to keep up to speed on current and upcoming features of BeZero’s platform in order to keep prospects and clients informed about key enhancements

Close collaboration with the Ratings team and Government & Markets Engagement team to deepen your knowledge of carbon ratings and carbon markets, with the view of extracting key takeaways and creating concise and impactful messaging

Close collaboration with our in-house designers and external agencies to make sure our material is on-brand and brought to life in an engaging and creative way

• Close collaboration with other Marketing team members, from digital, to design/video, to events, to communications

You will be our ideal candidate if:

• You have at least 2 years experience in a B2B product and/or content focused marketing role (essential)
• You have at least one year of experience working in carbon markets and are engaged with the evolving subject matter in this sector (essential)
• You can demonstrate with examples your ability to write clear and engaging content, e.g. blogs, newsletters, sales collateral, LinkedIn captions etc (essential)
• You have experience supporting and contributing to multiple functions within marketing, including digital distribution of content, impactful event execution, and clearly contextualised briefs to either in-house or external design teams
• Experience in a business selling a SaaS platform is a strong desirable, but relevant technical marketing experience from other industries will be considered (e.g. financial services, information services)
• You are detail orientated and diligent, with strong storytelling skills that translate complex topics into clear, engaging content.
• You bring curiosity, creativity and pragmatism to the role - proactively suggesting and executing innovative ways to elevate the brand across channels and formats.
• Thriving in a fast-paced, scale-up environment, you’re a self-starter who is motivated to make an impact and aligned with BeZero’s mission to accelerate net zero.

Please know that even if you don’t have experience in all the areas above but think you could do a great job and are excited about building a great company culture, bringing transparency to the voluntary carbon market, and being part of a fast-growing team, we would love to hear from you!

What we’ll offer:

• External and in-house training to support development and career growth
• Competitive salary and equity in a rapidly growing VC-backed start-up through share options
• Ability to learn and develop alongside a range of sector specialists from the worlds of science, economics, business, finance and more
• 25 days leave (with additional time off between Christmas and New Year, and for your birthday)
• Benefits package covering private medical insurance, dental, critical illness cover, income protection, life assurance, medical cash plan and cycle to work scheme.
• Health and wellness cash allowance
• Enhanced parental leave
• Regular social events
• Opportunity to work remote or in our East London office space (Liverpool Street) with flexibility to work from home 2 days a week
• Nomad working over the summer, allowing you to work from another country

Our interview process:

• Initial screening interview (remote)
• Second interview stage + skills test (remote)
• Final face to face interview with senior management
• Reference checks + offer

We value diversity at BeZero Carbon. We need a team that brings different perspectives and backgrounds together to build the tools needed to make the voluntary carbon market transparent. We are therefore committed to not discriminate based on race, religion, colour, national origin, sex, sexual orientation, gender identity, marital status, veteran status, age, or disability.