Content Lead

Tembo; Greater London; Hybrid; GBP 65,000 - 95,000; Full time

Benefits offered by this job

Equity options

Hybrid work

Job summary

Tembo is seeking an exceptional Content Lead to own and execute Tembo's content strategy across owned media including social, editorial, website, community, webinars and events.

You’ll be a hands-on contributor who shapes the direction and also rolls up your sleeves to deliver formats, scripts, videos and series that make Tembo useful and distinctive for homebuyers and savers.

Qualifications

• 3+ years experience creating content for a consumer brand or publisher.
• Track record growing owned channels and building audiences.
• Excellent creative judgement and a strong instinct for what stops thumbs.
• Deep understanding of social and differences between platforms.
• Strong experience with video and understanding of compelling short/long-form content.
• Exceptional writing, editing and storytelling skills.
• Ability to simplify complex subjects to be useful and interesting.
• Experience turning insight, expertise or data into compelling consumer stories.
• Some SEO understanding to create content that performs in search and collaborate with specialists.

Responsibilities

• Own Tembo's content strategy across owned channels.
• Shape website and app content with editorial guides, tools and experiences.
• Grow Tembo's social presence with distinctive formats.
• Develop Tembo's video strategy and programming.
• Build community with savers, first-time buyers and homeowners.
• Write, script, interview, edit and storyboard content; be hands-on.
• Collaborate with mortgage advisers, product teams, customers, data and leadership to turn ideas into content.
• Partner with SEO/GEO specialists to boost discoverability.
• Measure audience growth, reach, engagement, traffic, brand and customer acquisition to improve.

Skills

Content strategy

Storytelling

Video production

Social media

Editing/writing

SEO awareness

Project management

Stakeholder collaboration

Job description

Tembo is one of the UK's fastest-growing fintechs, helping people save for, buy and own a home. Hundreds of thousands of customers already use Tembo to save and plan for their future, while our mortgage business has grown into one of the UK's leading mortgage brokers, voted the UK's Best Mortgage Broker five years in a row.

Buying a home is a huge life milestone, and also one of the most confusing. From building a deposit and understanding what you can afford, to navigating mortgages, ever-changing interest rates, conveyancing, surveys... the list goes on. People have endless questions and surprisingly few brands they genuinely trust to answer them. We want Tembo to become that brand.

We're looking for an exceptional Content Lead to build Tembo's content strategy and turn our owned channels into a destination for people who want to buy, save for and own a home.

You’ll own our approach across our owned media: social, editorial and website, community, webinars and events - finding the stories, ideas and formats that make Tembo useful, interesting and distinctive.

This is a hands-on individual contributor role for someone who combines strategic thinking with brilliant creative instincts. You'll set the direction for Tembo’s content, but you’ll also roll your sleeves up and make it happen - whether that’s developing a new social format, scripting a YouTube video, turning our data into a story people want to share or creating a content series from an emerging trend in the housing market.

What you'll do

• Own Tembo's content strategy. Define what we talk about, who we’re talking to, where we show up and what great looks like across our owned channels.
• Shape our website & app content. Develop editorial content, guides, tools and experiences that make Tembo genuinely useful throughout the homeownership journey.
• Build our social presence. Develop distinctive, repeatable formats across social channels
• Grow video into a meaningful channel. Develop our video strategy, formats and programming, from useful explainers and expert-led content to original series and more ambitious creative ideas.
• Build community. Explore how Tembo can create a genuine two-way relationship with savers, first-time buyers and homeowners, both online and offline.
• Create. Write, script, interview, edit, storyboard. Get in front of the camera. You'll have support, but you should love making things yourself.
• Find the stories in the business. Work closely with our mortgage advisers, product teams, customers, data team and leadership to uncover interesting ideas & data and turn them into brilliant content.
• Work with specialist search expertise. Partner with SEO/GEO specialists to ensure our content is discoverable through traditional search and emerging AI platforms.
• Measure what matters. Build a clear view of what’s working across audience growth, reach, engagement, traffic, brand and ultimately customer acquisition - and use it to continuously improve.

What we’re looking for

We’re looking for someone who is equally comfortable setting the strategy and making 'the thing'. You'll likely have:

• 3+ years experience creating content for a consumer brand or publisher
• A track record of growing owned channels and building audiences
• Excellent creative judgement and a strong instinct for what stops thumbs
• Deep understanding of social and the differences between what works on individual platforms.
• Strong experience with video and an understanding of what makes compelling short and long-form content
• Exceptional writing, editing and storytelling skills
• The ability to take a complicated subject and make it simple, useful and interesting
• Experience turning insight, expertise or data into compelling consumer stories.
• Enough understanding of SEO to create content that performs in search and work effectively with specialists, without necessarily being a technical SEO expert.
• A bias towards action. If there's a brilliant idea we should publish tomorrow you'll make it happen.

You might currently be working in content, editorial, social, brand or audience development. Experience in fintech, financial services or property isn’t essential.

What’s on offer

• A competitive salary and equity options
• Hybrid working (minimum 2-days a week in London Bridge)