Content & Growth Marketer

Tradeaze; Greater London; On-site; GBP 40,000 - 48,000; Full time

Benefits offered by this job

Stock options

25 days holiday

Laptop

Job summary

Tradeaze is an on-demand delivery platform for the built environment, enabling branches and drivers to connect quickly and deliver the same day. We’re growing fast and you’ll be the second person in growth and marketing as the new brand goes live.

You are a content-leaning generalist marketer who uses AI to do the work of a bigger team, bringing new branches on board and turning them into regular customers. You’ll own the message and help the system behind it.

Qualifications

• Around 3 years in marketing, preferably in a small team or startup.
• Owns campaigns end-to-end and ships with minimal supervision.
• Experience writing for multiple audiences and channels.
• Uses AI in marketing workflows and can discuss a shipped example.

Responsibilities

• Create content for two audiences: branch staff/drivers and LinkedIn followers.
• Turn one real delivery into a case study, a post, and a one-pager.
• Write campaigns that convert new branches into regular customers.
• Collaborate with merchant offices on joint campaigns.
• Maintain social and blog activity with AI-assisted drafts.
• Attend yards, branches, and trade events with a camera.

Skills

Content marketing

AI in marketing

Campaign management

Social media

Copywriting

Brand guidelines

Field marketing

Figma

Adobe Creative Suite

Tools

Figma

Adobe Creative Suite

Job description

About Tradeaze

Tradeaze is on-demand delivery for the built environment. Builders' merchants book a delivery in our app, and a vetted driver collects from the branch and delivers to site the same day. We work with national groups like Jewson, Travis Perkins, EH Smith and Lords, and we are growing fast. You would be the second person in growth and marketing, joining as the new brand and website go live.

The role

You are a content-leaning generalist marketer who uses AI to do the work of a bigger team. Your job is to bring new branches onto Tradeaze and turn them into regular customers. You make the message; we run the system behind it.

What you will do

• Make content for two audiences: the people who use Tradeaze every day (branch staff and drivers), and the people who follow us on LinkedIn as a tech-forward start-up. Posts, short video, case studies, printed pieces, content from around the office
• Turn one real delivery into three things in a week: a case study, a post and a one-pager sales can carry into a branch
• Write the campaigns that turn a new branch into a regular customer, from the idea to the words to the design
• Sit with the marketing team at a merchant head office and run a joint campaign across their branches
• Keep socials and the blog moving, with AI doing the first draft and you deciding what's good
• Be out at yards and branches with a camera, and at trade events with a stand

Who you are

• Around 3 years in marketing, in a small team or start-up where you made the work yourself. Less is fine if your work shows it
• You take ownership. You spot what needs doing and do it without being asked, and you treat the results as yours.
• You've designed things people actually used: a post, a flyer, a deck. Use whatever tool you like (Figma, Adobe), as long as the work looks professional
• You write for an audience, whether you write it yourself or set the lines and guidelines and have AI draft it. Either way you know what a counter manager will read and what a LinkedIn follower will stop for
• You already use AI in your work. You can show us something you shipped with it and talk us through how you use it
• You've taken a campaign from the idea to launch: the message, the words and the design
• You come to a conversation with ideas and you enjoy bouncing them off someone
• You're personable: comfortable with sales reps, a room full of branch managers, and sitting with a merchant head office's marketing team to run a joint campaign
• You'd rather get it live this week and improve it than plan it for a month
• Nice to have: paid ads (you've run paid social or search with a budget), events (you've helped run a trade show stand) and email copy (you've written emails that get people to take one clear action)

Not for you if:

• You want a brief handed to you
• You need an agency to make things
• You'd rather plan than ship

How we work

You will report to our GTM Engineer, and you both report to Jack, our CEO. You will work with the GTM Engineer day to day. They own the systems: the CRM, the email platform, the data and the sends. You own the message and the content. You will plan together, brainstorm together, and look at the numbers together every Monday. Jack opens the door with merchant head offices; you and the GTM Engineer run what happens next.

You will see your work on a live dashboard: what shipped, what it reached, and which branches ordered because of it.

What you get

• £40k to £48k
• Stock options
• 25 days holiday
• A laptop

How we will hire

1. Send us 3 to 5 pieces you made and a few lines on how you work with AI
2. A call with Jack, our CEO
3. A short campaign task, then a call with our GTM Engineer to talk it through
4. Present your idea to the team in person: the same idea, updated with what you'd change. 15 minutes, no new deck needed