Community Engagement Officer

Home Instead Senior Care; Northampton; On-site; GBP 20,000 - 30,000; Part time

Job summary

An established industry player is seeking compassionate Care Professionals to join their team in Northampton. This part-time role focuses on engaging with the community to raise awareness of essential services and create opportunities for connection. You will build relationships, plan marketing events, and manage social media campaigns to promote the organization's mission. Ideal candidates will possess excellent interpersonal skills and a strong understanding of marketing principles. This is a rewarding opportunity to make a difference in the lives of others while developing your career in community engagement. Join a dedicated team that values compassion and community service.

Benefits

Referral Programme

Company Events

Weekend Availability

Qualifications

• Proven ability to build strong relationships both face-to-face and virtually.
• Experience with marketing principles and managing digital media platforms.

Responsibilities

• Develop relationships within the local community and maintain a pipeline of opportunities.
• Plan and execute community marketing events and manage social media activity.

Skills

Interpersonal Skills

Communication Skills

Networking

Marketing Principles

Data Analysis

Organizational Skills

Education

Experience in Community Engagement

Knowledge of IT Systems

Tools

Microsoft Office

Google Suite

CRM Systems

Job description

We are looking for caring and compassionate Care Professionals to join our team in and around Northampton.

• Due to the nature of the job, you will need access to a vehicle, a driving licence, and be able to work every other weekend along with a minimum of 2 evenings a week. Please note that we are not accepting new applications for sponsorship or visas.

We are also seeking a Community Engagement Officer to work part-time, 20 hours a week on a pro rata basis, with potential to develop into a full-time business development role.

The Role

1. Develop relationships within the local community, maintaining a pipeline of opportunities by growing and leveraging your network.
2. Work towards targets for Referral Provider touchpoints.
3. Deliver promotional activities both face-to-face and virtually to increase awareness of Home Instead’s services and employment opportunities.
4. Plan and execute community marketing events, including attending fairs, exhibitions, and recruitment events.
5. Attend events on weekends as needed.
6. Consistently communicate our mission, vision, and values, and deliver our value proposition.
7. Manage social media activity and campaigns.
8. Raise awareness of Home Instead's brand and marketing initiatives within the local community.
9. Track and record enquiries to optimize messaging and strategy.
10. Maintain accurate data to assess performance against goals.
11. Manage time effectively, prioritizing tasks and adapting to changing needs.
12. Ensure compliance with our Equality, Diversity, and Equal Opportunities Policy.
13. Perform other duties necessary for business operations.
14. Proven ability to build strong relationships both face-to-face and virtually to achieve objectives.
15. Confident in networking via various communication methods.
16. Capable of delivering talks on ageing-related topics such as Dementia, Fraud Prevention, Nutrition & Hydration.
17. Experience with marketing principles and managing digital media platforms.
18. Good knowledge of IT systems, including Microsoft Office or Google Suite, and virtual communication tools.
19. Ability to use data and analytics for decision-making.
20. Excellent interpersonal, verbal, and written communication skills, with the ability to engage diverse audiences.
21. Strong organizational and prioritization skills.
22. Self-motivated, independent, resilient, and flexible to meet business needs.
23. Experience with CRM systems for managing community touchpoints.

Home Instead is committed to safeguarding adults and promoting welfare. The role is subject to a Criminal Records check.

Job Type: Part-time

Hours: 20 per week

Schedule includes:

• Monday to Friday
• Weekend availability
• Company events
• Referral programme

About the company

Home Instead Senior Care UK is a franchise network specializing in relationship-led domiciliary care for the elderly, supporting aging in place.