Communications Executive, Corporate Communications

birmingham.gov.uk; Birmingham; Hybrid; GBP 37,000 - 46,000; Full time

Benefits offered by this job

West Midlands Pension Fund

30 days holiday

My Rewards Scheme

Health and wellbeing support

Job summary

Birmingham City Council is seeking a creative Communications Executive on a fixed-term basis to support the Regeneration Programme. You will lead campaigns, develop compelling content for digital and traditional channels, and evaluate impact with a focus on measurable outcomes.

You will work with programme leaders and communications colleagues to manage multi-channel campaigns, ensure timely delivery, and maintain budget discipline while enhancing the council's reputation.

Qualifications

• Degree-level qualification in Communications, Public Relations or Marketing, CIPR/CIM qualification, or substantial relevant communications experience.
• Experience developing, delivering and evaluating successful communications, marketing or engagement campaigns.
• Experience working within a large, complex organisation and managing multiple projects simultaneously.
• Strong skills in creating and delivering multi-channel communications across traditional and digital platforms.
• Experience providing communications advice to senior stakeholders and operating in politically sensitive environments.
• Excellent written communication, stakeholder engagement and campaign management skills.

Responsibilities

• Lead the planning, delivery and evaluation of communications and marketing campaigns aligned to programme priorities.
• Develop engaging content and key messages across digital, media and internal communication channels.
• Use audience insight, research and data to target communications effectively and measure campaign success.
• Build positive relationships with media, partners and stakeholders to maximise campaign impact and enhance the council's reputation.
• Support reputation management, media enquiries and communications responses to emerging issues and campaigns.
• Deliver digital-first communications across web, email and social media channels, ensuring best practice and innovation.

Skills

Content creation

Campaign management

Stakeholder engagement

Multi-channel communications

Analytical reporting

Education

Degree in Communications/Public Relations/Marketing

Tools

CMS

Microsoft Office

Job description

Communications Executive

Fixed Term - 23 months

Grade C

£36,581 - £45,529

Consultation grade - subject to formal evaluation under the Equal Pay Programme

About the Role

We are looking for a creative and proactive Communications Executive to support the delivery of the Regeneration Programme. The role will lead the development, delivery and evaluation of high-profile campaigns that enhance the council's reputation, engage stakeholders and deliver measurable outcomes. Working closely with program leaders and communications professionals, you will create compelling content, manage multi-channel campaigns and help ensure communications activity is delivered on time and within budget.

Key Responsibilities

• Lead the planning, delivery and evaluation of communications and marketing campaigns aligned to programme priorities.
• Develop engaging content and key messages across digital, media and internal communication channels.
• Use audience insight, research and data to target communications effectively and measure campaign success.
• Build positive relationships with media, partners and stakeholders to maximise campaign impact and enhance the council's reputation.
• Support reputation management, media enquiries and communications responses to emerging issues and campaigns.
• Deliver digital-first communications across web, email and social media channels, ensuring best practice and innovation.

Essential Experience

• Degree-level qualification in Communications, Public Relations or Marketing, a CIPR/CIM qualification, or substantial relevant communications experience.
• Experience of developing, delivering and evaluating successful communications, marketing or engagement campaigns.
• Experience working within a large, complex organisation and managing multiple projects simultaneously.
• Strong skills in creating and delivering multi-channel communications across traditional and digital platforms.
• Experience providing communications advice to senior stakeholders and operating in politically sensitive environments.
• Excellent written communication, stakeholder engagement and campaign management skills.

What we offer in return…

• Membership of West Midlands Pension Fund– with generous employer contributions
• Enhanced Holiday Entitlement– 30 days, increasing with length of service
• My Rewards Scheme – access to over 800 brands providing discounts and savings
• Health and wellbeing support– independent and confidential employee assistance and counselling

Birmingham City Council is an accredited Disability Confident Leader employer, and we are committed to employing, retaining and developing all of our people.

We want to ensure your recruitment journey with us is a positive and equitable one, so please let us know if there are any reasonable adjustments, additional support, accessibility needs, or if there is any way in which we can support you through your application.

Proof of Right to work in the UK will be required for all applicants in accordance with UK Home Office requirements, before any employment offer can be confirmed.

Birmingham City Council is committed to safeguarding and promoting the welfare of our citizens and expects all staff and volunteers to share this commitment. You can view our Corporate Safeguarding Policy | Birmingham City Council here.

Sponsorship is not available for this post. Applicants must have the right to work in the UK that does not require employer sponsorship for the duration of the appointment.

We strive to advertise all roles for a minimum of two weeks. However, due to high application volumes vacancies may close earlier than the stated deadline. We encourage you to submit your application without delay to ensure consideration.

Job Description and Person Specification