Campaigns & Communications Lead (Public Sector)

birmingham.gov.uk; Birmingham; Hybrid; GBP 37,000 - 46,000; Full time

Benefits offered by this job

West Midlands Pension Fund

30 days holiday

My Rewards Scheme

Health and wellbeing support

Job summary

Birmingham City Council is seeking a creative Communications Executive on a fixed-term basis to support the Regeneration Programme. You will lead campaigns, develop compelling content for digital and traditional channels, and evaluate impact with a focus on measurable outcomes.

You will work with programme leaders and communications colleagues to manage multi-channel campaigns, ensure timely delivery, and maintain budget discipline while enhancing the council's reputation.

Qualifications

• Degree-level qualification in Communications, Public Relations or Marketing, CIPR/CIM qualification, or substantial relevant communications experience.
• Experience developing, delivering and evaluating successful communications, marketing or engagement campaigns.
• Experience working within a large, complex organisation and managing multiple projects simultaneously.
• Strong skills in creating and delivering multi-channel communications across traditional and digital platforms.
• Experience providing communications advice to senior stakeholders and operating in politically sensitive environments.
• Excellent written communication, stakeholder engagement and campaign management skills.

Responsibilities

• Lead the planning, delivery and evaluation of communications and marketing campaigns aligned to programme priorities.
• Develop engaging content and key messages across digital, media and internal communication channels.
• Use audience insight, research and data to target communications effectively and measure campaign success.
• Build positive relationships with media, partners and stakeholders to maximise campaign impact and enhance the council's reputation.
• Support reputation management, media enquiries and communications responses to emerging issues and campaigns.
• Deliver digital-first communications across web, email and social media channels, ensuring best practice and innovation.

Skills

Content creation

Campaign management

Stakeholder engagement

Multi-channel communications

Analytical reporting

Education

Degree in Communications/Public Relations/Marketing

Tools

CMS

Microsoft Office

Job description

Birmingham City Council is seeking a creative Communications Executive on a fixed-term basis to support the Regeneration Programme. You will lead campaigns, develop compelling content for digital and traditional channels, and evaluate impact with a focus on measurable outcomes.

You will work with programme leaders and communications colleagues to manage multi-channel campaigns, ensure timely delivery, and maintain budget discipline while enhancing the council's reputation.