Commercial Sales Executive

Ralawise; Broughton; On-site; GBP 26,000 - 38,000; Full time

Job summary

Ralawise, Deeside Head Office in North Wales, seeks a Commercial Sales Executive for the Internal Sales team. The role blends new business development, account management and hands-on sales leadership to drive revenue and strengthen customer relationships.

You will grow key accounts, win new business and deliver tailored product solutions across our extensive brand portfolio, with opportunities to coach and influence the sales team's performance.

Qualifications

• Proven experience in B2B sales, internal sales or account management.

Responsibilities

• Grow key accounts and build strong relationships with B2B customers.
• Win new business through proactive prospecting and outbound calls.
• Prepare quotations, negotiate pricing and maximise conversion and profitability.
• Develop bespoke solutions with customers and internal teams.
• Lead and support Internal Sales activities and coach colleagues.
• Identify upselling and cross-selling opportunities across product ranges.

Skills

B2B sales

internal sales

account management

outbound prospecting

negotiation

closing deals

coaching

Job description

Location: Deeside, North Wales | Office Based - Monday to Friday, 9.00am - 5.30pm

Are you a commercially driven B2B sales professional who knows how to build relationships, win

new business and turn opportunities into profitable sales?

Ralawise is one of Europe's fastest growing B2B distributors of blank apparel, supplying 4,000+ styles across 120+ brands - including Nike and Adidas - to resellers in fashion, retail, sports and leisure.

We're looking for a motivated and results-focused Commercial Sales Executive to join our Internal Sales team at our Deeside Head Office.

This is an exciting opportunity for someone who enjoys a mix of new business development, key account management and hands-on sales leadership. You'll play a key role in driving revenue, developing customer relationships and supporting the performance of our Internal Sales team.

What you'll be doing

• Growing key accounts - Building strong relationships with existing B2B customers, identifying opportunities to increase sales and strengthen customer loyalty.
• Winning new business - Proactively prospecting, making outbound calls and converting new opportunities into trading accounts.
• Driving sales performance - Preparing competitive quotations, negotiating pricing and following up opportunities to maximise conversion and profitability.
• Developing bespoke solutions - Working with customers and internal teams to deliver tailored product solutions that meet commercial requirements.
• Leading and supporting the team - Helping manage daily Internal Sales activity, coaching colleagues and improving sales effectiveness.
• Maximising opportunities - Identifying upselling and cross-selling opportunities across our extensive product and brand portfolio.

What you'll need

• Proven experience in B2B sales, internal sales or account management.
• A confident, proactive telephone sales approach with experience in outbound prospecting and converting opportunities.
• Strong commercial awareness, including pricing, negotiation and protecting margins.
• A track record of developing customer relationships and generating profitable sales.
• The ability to identify opportunities, overcome objections and close deals.
• Excellent communication, organisation and problem-solving skills.
• Experience supporting, coaching or leading a sales team would be advantageous.

Why join Ralawise?

You'll be joining a fast-growing business with an extensive portfolio of globally recognised brands, a strong customer base and plenty of opportunities to make a commercial impact.

This is a varied, hands-on sales role where you'll have the opportunity to develop accounts, win business, influence sales performance and make a real difference.

What's next?

If you're an ambitious B2B sales professional who enjoys building relationships, developing new business and delivering results, we'd love to hear from you.