Commercial Product Manager – Garden Tools

Barrus; Bicester; Hybrid; GBP 55,000 - 75,000; Full time

Job summary

Barrus is seeking a Commercial Product Manager to own the commercial performance of a defined product range. You will develop strategies to drive revenue growth, improve margins and ensure products remain competitive within the market.

You will work with suppliers, sales, marketing, finance and operations to maximise sales performance and support the sales team with product knowledge, market insights and commercial tools.

Qualifications

• Five+ years in product management, category management or commercial management within distribution/manufacturing.
• Experience managing supplier relationships, pricing structures, promotions and rebates.
• Understanding margin management and commercial decision‑making.
• Ability to influence across multiple functions.
• Excellent communication, negotiation and presentation skills.
• Proactive and analytical problem solving.
• Experience with Power BI, ERP and CRM systems (advantageous).
• Exposure to technical products and new product introduction processes.

Responsibilities

• Develop and implement commercial plans covering sales growth, pricing, margin improvement and market positioning.
• Manage supplier relationships, commercial agreements, rebates and pricing structures.
• Analyse sales performance and market trends to identify opportunities for growth.
• Support and enable the sales team with product knowledge, market insights and commercial tools.
• Collaborate with marketing to deliver promotional campaigns and product launches.
• Influence product development and range strategy by identifying market opportunities and customer needs.
• Identify range gaps and opportunities for exclusives or private label options.
• Support forecasting, stock management and range optimisation activities.
• Contribute to strategic planning and business improvement initiatives.

Skills

Product management

Strategic thinking

Analytical skills

Cross-functional collaboration

Negotiation

Communication

Problem solving

Tools

Power BI

ERP

CRM

Job description

Type: Full-Time, Permanent

Salary: Competitive Salary Offered

Shape the Future of Leading Outdoor Product Brands

We have been supplying and supporting premium products across the UK for over 100 years and are seeking an experienced and commercially focused Commercial Product Manager to join our Outdoor Division and play a pivotal role in driving the success of our Garden Tools & Accessories product portfolio.

This is an exciting opportunity for an ambitious commercial professional who enjoys combining strategic thinking with hands‑on execution. You'll work closely with suppliers, sales, marketing, finance and operations to maximise sales performance, strengthen supplier partnerships and deliver profitable growth.

About the Role

As Commercial Product Manager, you will take ownership of the commercial performance of a defined product range. You will be responsible for developing and delivering commercial strategies that drive revenue growth, improve margins and ensure our products remain competitive within the market.

Working at the centre of the business, you will:

• Develop and implement commercial plans covering sales growth, pricing, margin improvement and market positioning.
• Manage supplier relationships, commercial agreements, rebates and pricing structures.
• Analyse sales performance and market trends to identify opportunities for growth.
• Support and enable the sales team with product knowledge, market insights and commercial tools.
• Work collaboratively with marketing to deliver effective promotional campaigns and product launches.
• Influence product development and range strategy by identifying market opportunities and customer needs.
• Identify range gaps and opportunities for exclusives, private label options, or performance‑enhancing features.
• Support forecasting, stock management and range optimisation activities.
• Contribute to strategic planning and ongoing business improvement initiatives.

About You

You are a forward-thinking Product Manager who thrives on turning market insight into successful product solutions. With experience of product development, range management and supplier collaboration, you can identify opportunities, shape product strategy and deliver products that create competitive advantage.

You’ll ideally have:

• At least five years' experience in product management, category management or commercial management within a distribution or manufacturing environment.
• Experience managing supplier relationships, pricing structures, promotions and rebates.
• A strong understanding of margin management and commercial decision‑making.
• The ability to influence and collaborate effectively across multiple functions.
• Excellent communication, negotiation and presentation skills.
• A proactive and analytical approach to problem solving.
• It would be advantageous if you also have experience with Power BI, ERP and CRM systems.
• Exposure to technical products, supplier negotiations and new product introduction processes.