Chief Commercial Officer: Golf & Hospitality Growth

Leisure People; Greater London; On-site; GBP 100,000 - 130,000; Full time

Job summary

Leisure People in the Home Counties is seeking a Chief Commercial Officer for a southeast England golf and hospitality operator to shape the long-term commercial strategy and drive growth across memberships, venues, retail, and partnerships.

Reporting to the CEO, the role leads revenue generation, brand development and CRM-driven performance, with oversight of budgets, KPIs and cross-functional teams to maximise each venue's potential.

Qualifications

• Senior commercial leadership experience in a multi-site leisure, hospitality, or sports organisation.
• Proven track record of driving revenue growth and developing commercial strategies.
• Strong leadership, negotiation and relationship-building skills.
• Data-driven decision making with CRM and analytics experience.

Responsibilities

• Coach and lead heads of golf sales, venue sales, retail, and marketing to foster commercial excellence.
• Lead golf sales, membership growth, pricing, and events.
• Drive venue sales across weddings, conferences, and private events to maximise profitability.
• Oversee golf retail, equipment hire, and ancillary revenue streams.
• Lead brand development, marketing and digital strategy across venues.
• Identify and manage strategic partnerships and supplier relationships.
• Own budgets, forecasts and KPIs, leveraging customer insight and data analytics.

Job description

Leisure People in the Home Counties is seeking a Chief Commercial Officer for a southeast England golf and hospitality operator to shape the long-term commercial strategy and drive growth across memberships, venues, retail, and partnerships.

Reporting to the CEO, the role leads revenue generation, brand development and CRM-driven performance, with oversight of budgets, KPIs and cross-functional teams to maximise each venue's potential.