Channel Marketing Manager

tml Partners; United Kingdom; Remote; GBP 60,000 - 90,000; Full time

Job summary

tml Partners is seeking an immediately available Channel Marketing Manager to lead partner marketing across European markets from a remote UK base. You will bridge regional sales leaders and partner account managers to drive measurable pipeline through co-marketing campaigns, MDF governance, and compelling asset development.

You will assess proposals, track ROI, and ensure GDPR compliance while collaborating cross-functionally to align on partner pipelines and campaign performance.

Qualifications

• Experience working in international B2B tech or software businesses.
• Solid understanding of European markets and partner ecosystems.
• Experience overseeing marketing funds (MDF), evaluating proposals, processing claims, and tracking ROI.
• Strong cross-functional communication with sales teams and data-driven demand generation metrics.

Responsibilities

• Co-develop and execute high impact partner marketing strategies.
• Nurture relationships with European channel partners and provide ready-to-go campaigns, digital assets and GTM best practices.
• Guide partners in delivering end-to-end co-marketing programs.
• Collaborate with sales leadership and channel account managers to align on pipelines and campaign performance.

Skills

Channel marketing

B2B tech experience

Stakeholder collaboration

GDPR knowledge

Job description

Must be immediately available

Remote \u2013 UK

We are partnering with international technology business on an immediate need for a Channel Marketing Manager. This role spans European markets, working with in country partners to drive commercial results.

In this contract you will act as the strategic bridge, connecting regional sales leaders, channel account managers, and European partners, giving you fantastic visibility across the business and their partners. You will directly shape the co-marketing success, empower partners and innovate campaign toolkits to drive measurable pipeline growth.

Responsibilities include:

• Co-develop and execute high impact partner marketing strategies
• Nurture relationships across European channel partners, providing them with ready to go campaigns, digital assets and GTM best practices
• Guide partners in delivering end-to-end co-marketing programs
• Collaborate with sales leadership and channel account manager to keep teams aligned on partner pipelines and campaign performance

To be right for this role you will have experience working in international B2B tech or software businesses, building out partner marketing strategies. You will be a natural collaborator with a solid understanding of European markets.

You will have experience overseeing market development funds (MDF), including evaluating proposals, processing claims, and tracking ROI. Additionally, the role demands strong cross-functional communication with sales teams, a deep understanding of European GDPR compliance, and a data-driven approach to tracking demand generation metrics.

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tml Partners is an equal opportunity employer and places a high value on the strength diverse talent brings. We are open to all talent and ensure all candidates receive equal consideration for employment. We do not discriminate on the basis of any protected characteristic, including age, disability, gender reassign, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation, or any other attribute protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.