Casting Lead – Fashion Model Booker

ASOS

United Kingdom

On-site

GBP 32,000 - 46,000

Full time

14 days+

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Benefits offered by this job

Employee discount
ASOS Develops (personal development)
Employee sample sales
LinkedIn learning materials
25 days annual leave

Job summary

ASOS is seeking a proactive Model Booker to join our Studio team. You will source, cast and book talent for ASOS shoots, collaborating with senior staff to deliver high-impact ecomm and marketing assets that resonate with our 20-something customer.

The role requires passion for models and fashion, a deep knowledge of the industry, and the ability to keep projects on track in a fast-paced environment. You’ll work closely with agencies and internal teams to uphold ASOS standards.

Qualifications

  • Experience with model booking and agency relationships.
  • Knowledge of shoot production in a commercial environment.
  • Passion for models and knowledge of models.
  • Highly organised with strong attention to detail.
  • Excellent communication and problem-solving skills.
  • Ability to stay calm under pressure and think quickly.
  • Forward thinking with a can-do attitude.

Responsibilities

  • Source, cast and book talent across ASOS shoots including ecomm and marketing.
  • Understand ASOS model families and make confident casting decisions.
  • Contribute to the evolving ASOS talent brief to reflect diverse customers.
  • Own the models booked and maintain quality across imagery.
  • Build relationships with UK and international agencies and ensure standards.
  • Secure key talent as regular ASOS models across platforms.
  • Understand budgets, rates and cost structures and negotiate with agencies.
  • Use data and creative judgment to improve casting decisions.
  • Collaborate with the Studio to meet budgets, costs and KPIs.
  • Stay aware of market trends to keep casting fresh and relevant.
  • Support adoption of AI and technology in workflows.
  • Assist in training and development of new team members.

Skills

Model booking
Agency relationships
Shoot production
Communication
Problem solving
Calm under pressure
Negotiation
Team player

Tools

Microsoft Word
PowerPoint
Excel
Outlook
InDesign
PC/MAC

Job description

ASOS is seeking a proactive Model Booker to join our Studio team. You will source, cast and book talent for ASOS shoots, collaborating with senior staff to deliver high-impact ecomm and marketing assets that resonate with our 20-something customer.

The role requires passion for models and fashion, a deep knowledge of the industry, and the ability to keep projects on track in a fast-paced environment. You’ll work closely with agencies and internal teams to uphold ASOS standards.

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