Business Development Representative

This Is Prime; Sunderland; On-site; GBP 35,000 - 60,000; Full time

Benefits offered by this job

Uncapped commission

Regular pay reviews

Free city parking or transport subsidy

Office food & drinks

Private GP and counselling

Weekly prize draw

25 days holiday + bank holidays

20 work-from-anywhere days

Job summary

This Is Prime is a fast-growing cyber security software company in the UK seeking a driven BDR to fuel our sales engine. You will generate qualified demos for the sales team through confident, high-volume outbound activity, with a phone-first approach.

You will cold call, email and message prospects daily, research target companies, and book demos. The role rewards resilience, competitiveness and a track record in high-volume phone-based sales, with uncapped commission and strong earning

Qualifications

• Confident on the phone with high-volume outreach.
• Experience in recruitment, energy sales, or other phone-based sales.
• Resilient, competitive and target-driven.

Responsibilities

• Outreach: cold call, email and message prospects daily via phone-first approach.
• Research: identify target businesses and relevant contacts.
• Book Qualified Demos: consistently hit weekly demo targets and articulate value.

Skills

Phone-based sales

Resilience

Target-driven

Tools

HubSpot

Job description

This is one of the fastest-growing cyber organisations outside London, having raised over £2m they're now looking to grow out and build their commercial team. They've built software that automates the end-to-end cyber compliance process. It's critical for a business to be able to demonstrate that that they're compliant and up to standard when it comes to their cyber security, but that alone can sometimes be a long and challenging process - this businesses software makes it so much more simple and easier.

The Role

As a BDR, you'll be the engine behind the company's growth, generating qualified demos for the sales team through confident, high-volume outbound activity - this is a proper phone-first role.

• Outreach - You'll cold call, email and message prospects daily, with the phone as your primary tool - comfort with high call volumes is essential.
• Research - You'll identify the right businesses and contacts to target
• Book Qualified Demos - You'll consistently hit weekly demo targets, explaining the value proposition clearly and confidently

What Are They Looking For?

Essential:

• Confident on the Phone - You're comfortable making high volumes of cold calls daily, with confidence that never tips into arrogance.
• Phone-Heavy Sales Background - Experience in recruitment, energy sales, or any other high-volume, phone-based sales environment is ideal.
• Resilient and Competitive - You're driven by targets and bounce back fast from a knock-back - this role isn't for the easily discouraged.

Desirable:

• CRM Experience - Previous use of HubSpot or a similar CRM is a plus.
• Tech or Software Sales Exposure - Any background selling IT, software or SaaS products is a bonus, though not essential.

What's In It For You?

• Strong Earning Potential - A base salary plus uncapped commission structure (can expect £45k+ OTE in your first year)
• Regular Pay Reviews - Base salary reviewed every 6 months
• Sorted for Commuting - Free, secure city-centre parking or your public transport costs subsidised
• Looked After in the Office - Unlimited food and drink, a weekly shop, and proper barista style coffee
• Health and Wellbeing - 24/7 private GP and counselling access, plus a weekly cash prize draw for the whole team.
• Generous Time Off - 25 days holiday plus bank holidays
• Flexibility Built In - 20 work-from-anywhere days a year, plus support around life events

INDHOLLIES