Business Development Representative

Sage; Newcastle upon Tyne; On-site; GBP 28,000 - 52,000; Full time

Benefits offered by this job

Pension scheme: 8% matched + 2% top-up

25 days holiday (+ up to 5)

Health, dental & vision coverage

Hybrid working

Volunteer days: 5 per year

Ongoing training and development

Job summary

Sage in the United Kingdom seeks a Business Development Representative to connect with SMB owners, introducing Sage and Sage AI tools. You’ll build your own pipeline, qualify leads using BANT or SPIN, and sharpen objection-handling while guiding conversations.

The role offers a hybrid work pattern from our Newcastle office, three days per week, with uncapped earnings and a clear path toward Account Executive and leadership roles.

Qualifications

• Experience in a lead-generating sales role.
• Basic understanding of sales framework (e.g.; BANT or SPIN).
• Ability to share examples of how you’ve handled objections.

Responsibilities

• Conduct high-volume outbound outreach via calls, emails, and LinkedIn to generate new business leads.
• Build and manage your personal sales pipeline to achieve targets.
• Engage prospects, qualify needs, and move opportunities through the funnel.

Skills

Lead generation

Sales framework (BANT/SPIN)

Objection handling

Job description

Job Description

In this role, you’ll connect with small and medium-sized business owners who may not yet be familiar with our product and introduce them to Sage. You’ll be on the front lines, taking the first step to start meaningful conversations. This role is a great fit if you have experience managing leads, are comfortable using BANT or SPIN frameworks, and want to sharpen your objection-handling skills while building your own pipeline of potential customers.

Hybrid schedule work from our Newcastle office three days a week.

The product you’ll represent is software - but not like most software you might know. Our solutions combine decades of proven expertise with modern tools like Sage Ai, making work simpler and more efficient for customers. That’s why they love us.

Uncapped earnings

We believe that great work deserves great rewards. Our compensation is structured as base salary and commission, with realistic on-target earnings.

Career advancement

This role is designed as a stepping stone toward account executive or leadership positions. We’re proud to see team members grow into new opportunities.

Key Responsibilities

What you’ll do

Your work is a significant part of your day, and it should feel meaningful and rewarding. At Sage, you’ll start with a comprehensive onboarding program designed to help you feel confident and prepared as a BDR.

Once you’re ready, your day will include a high volume of cold outreach whether that’s calling, emailing, messaging on LinkedIn, or using other creative approaches to engage potential customers.

It’s important to know that BDR roles typically involve hearing "no" often, so it’s essential to approach conversations thoughtfully and focus on building connections. At Sage, our goal is always to support and take care of our customers.

What we’re looking for

• Experience in a lead-generating sales role
• Basic understanding of sales framework (e.g.; BANT or SPIN)
• Ability to share examples of how you’ve handled objections

Growing Sage is our top priority, and we’re rapidly expanding. We invest heavily in our sales teams because we know that when we support our people, we reach more customers.

When asked why they choose Sage, our sales colleagues often answer: "the culture".

Benefits

• Video: https://www.youtube.com/watch?v=TCMtTYUUiuU
• Generous bonuses and pension scheme: Up to 8% matched pension contribution plus 2% top-up by Sage.
• 25 days of paid annual leave with the option to buy up to another 5 days
• 8 bank holiday days
• Paid 5 days yearly to volunteer through our Sage Foundation
• 50% income protection
• Holiday buy + sell
• Comprehensive health, dental, and vision coverage
• Work away scheme for up to 10 weeks a year
• Ongoing training and professional development
• Hybrid working
• Healthy Mind app membership
• Access to various helpful memberships for finances, health and wellbeing

Give back and grow

Through Sage Foundation, you can donate your skill-based support or manual labour to causes you care about 5 days per year. Another 5 days per year can be spent engaging in learning opportunities that interest you, because we care about your development at Sage.

Hear from colleagues at Sage

"I can confidently say Sage is better than the last two sales roles I’ve had. I feel valued, and I have more potential to succeed." Sales team member since 2025

"Making 100 calls daily, I’m learning so much about engaging with people. And, for the most part, customers love Sage." Sales team member since 2024

At Sage, our sales culture thrives in a collaborative, reward-driven environment focused on customer success and growth. Sales team members - from SDRs to Account Executives - combine innovative solutions with exceptional care to help small and medium-sized businesses thrive. Guided by our values of being human, bold, and trustworthy, we nurture an inclusive workplace and support professional growth alongside a healthy work-life balance. Sage offers flexible working arrangements, shopping and lifestyle savings, an annual share savings scheme, and OnDemand GP services, creating a purpose-driven culture where sales professionals can simplify complexity for our customers and make a meaningful impact.