Business Development Manager - London & South East

Priory Group; Watford; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Car Allowance

25 days Annual Leave + Bank Holidays +

Birthday leave

Employee Assistance Programme

My Possible Self app

Priory Perks discounts

Sponsorship of IPD/professional dev

Job summary

Priory Group is seeking a Business Development Manager to cover London and the South East. You will build relationships with GPs, family offices, embassies and corporate partners to grow Priory’s private healthcare services across the region.

This hybrid role requires travel between Priory sites and a valid UK driving licence with access to a vehicle. The role offers a £50,000 annual salary, a car allowance of £4,200, and extensive employee benefits.

Qualifications

• Experience in account management, business development or sales in healthcare.
• Strong communication and influencing skills.
• Commercial awareness and ability to use market insights.

Responsibilities

• Develop new referral opportunities and grow Priory’s presence in private healthcare.
• Build relationships with private GPs, family offices, embassies and corporate partners.
• Promote Priory’s services through engagement events, networking and targeted partnership activity.
• Manage key referral relationships and work with sites and central teams to deliver a seamless experience.
• Use market insights and referral data to identify opportunities for growth and develop new referral routes.

Skills

Account management

Business development

Sales

Communication

Commercial awareness

Organizational skills

Job description

Business Development Manager - London & South East

Application Deadline: 30 November 2026

Department: Corporate Services

Employment Type: Permanent - Full Time

Location: Marketing & Business Development

Compensation: £50,000 / year

Description

We are recruiting a Business Development Manager to cover London and the South East of England, building strong relationships with GPs, referrers and international partners to help more people access Priory’s private mental health and addictions services.

Working closely with our private hospital leaders and Service Development team, you’ll develop referral networks, raise awareness of Priory’s services and create strategic partnerships with organisations such as family offices, embassies and corporate partners. Your work will help grow our private healthcare services and strengthen Priory’s position as a provider of choice in the UK and internationally.

This is a hybrid role with some remote working and regular travel to Priory sites across the region. Ideally, you’ll be based within easy reach of the M25 to make travelling between sites and meeting referral partners as straightforward as possible. A driving licence and access to a vehicle is essential for this role. We offer a Car Allowance of £4,200. Please note : Internally this role is known as a Private Service Development Manager.

What you'll be doing

You’ll play a key role in developing new referral opportunities and growing Priory’s presence in the private healthcare market. This will include:

• Building relationships with private GPs, family offices, embassies and corporate partners to increase referrals.
• Promoting Priory’s services through engagement events, networking and targeted partnership activity.
• Managing key referral relationships and working with our sites and central teams to deliver a seamless experience.
• Using market insights and referral data to identify opportunities for growth and develop new referral routes.

You’ll work collaboratively with clinical, operational and marketing teams to turn opportunities into meaningful partnerships and support the continued growth of our services.

What you'll bring to the role

You’ll be a confident relationship builder with a commercial mindset and a passion for developing new opportunities. You’ll bring:

• Experience in account management, business development or sales, ideally within healthcare, with a track record of developing relationships and generating new business.
• Strong communication and influencing skills, with the confidence to engage GPs, corporate clients and senior stakeholders.
• Commercial awareness and the ability to use market insights to identify and develop growth opportunities.
• Excellent organisational skills, with the ability to manage your workload independently while working collaboratively with colleagues across clinical, operational and marketing teams.

You’ll be proactive, adaptable and motivated to succeed, with the confidence to present to a range of audiences and quickly develop your understanding of the private mental health market.

You’ll also need a full, current UK driving licence and access to a vehicle insured for business use.

What we will give you in return

We want you to succeed at Priory and thrive in your role. You will be well supported with regular career conversations. We also offer full training and numerous pathways into leadership and qualified clinical positions to help you shape your career with us.

• Car Allowance
• 25 days Annual Leave + Bank Holidays + additional day’s leave for your Birthday!
• Annual leave entitlement increases based on length of service: 27 days after 5 years’ service and 30 days after 10 years’ service
• Length of service recognition awards - every 5 years
• Employee Assistance Programme
• Initial Disclosure Check Cost covered, if applicable to role
• ‘My Possible Self’ App and health-related benefits
• Online discounts and cashback rewards - Priory Perks
• Smart Technology scheme (qualifying period)
• Cycle to work scheme (qualifying period)
• Smart Holidays (qualifying period)
• Gym Flex (qualifying period)
• Healthcare Cash Plan - Simply Health Scheme
• Eye Care Vouchers
• ‘Cash for Colleagues’ - Employee referral scheme
• Access to development opportunities
• Sponsorship of professional qualifications through our Individual Professional Development (IPD) panel
• Leadership & management development
• Parental Leave Gift

Shortlisting may begin upon receipt of applications, and the Recruiting Manager may close the vacancy early if enough suitable candidates are identified.