Business Development Manager

Advocate Group; Nottingham; On-site; GBP 45,000 - 60,000; Full time

Benefits offered by this job

Compny car

Job summary

Advocate Group is seeking a commercially driven Business Development Manager to own the Nottingham & South Yorkshire territory. The role combines new business development, account management, and driving revenue through strategic partnerships.

You will identify opportunities, nurture existing customers, and expand distribution with a hands-on, field-based approach across the region. A strong track record in sales and a passion for building lasting partnerships is essential.

Qualifications

• Proven experience in business development and field sales.
• Track record of winning new business and growing revenue.
• Strong negotiation and relationship-building skills.
• Self-motivated with ownership of territory.
• Full UK driving licence and willingness to travel.

Responsibilities

• Identify and secure new business opportunities across Nottingham & South Yorkshire.
• Build and maintain strong customer relationships to drive sales.
• Manage and develop existing customers, maximise account potential.
• Drive distribution and sales growth across the territory.
• Develop tailored commercial propositions based on customer needs.
• Plan and manage customer journeys with face-to-face and virtual meetings.
• Monitor market changes and adapt approach.
• Maintain a strong sales pipeline and hit targets.

Skills

Territory management

Account management

Sales

Negotiation

Relationship building

Data analysis

Job description

Competitive Salary + Company Car + Bonus

We’re working with a well-established and highly respected business within the hospitality and drinks sector, with a strong portfolio of recognised brands and a growing presence across the UK market.

As the business continues to develop, they’re looking for an ambitious, commercially driven, and relationship-focused Business Development Manager to take ownership of the Nottingham & South Yorkshire territory.

This is a hands‑on, field-based role combining new business development, account management, commercial growth, and relationship building. You’ll be responsible for identifying new opportunities, developing existing customer relationships, and driving sales and distribution across your territory.

Working closely with customers and internal teams, you’ll play a key role in growing revenue, maximising commercial opportunities, and ensuring customers receive the right products and support for their businesses.

If you’re passionate about sales, enjoy being out in the market, and have the commercial drive to grow a territory and build lasting customer partnerships, we’d love to hear from you.

The Role:

• Identifying, targeting, and securing new business opportunities across the Nottingham & South Yorkshire territory
• Building and maintaining strong customer relationships to drive sales growth and long-term loyalty
• Managing and developing a portfolio of existing customers, ensuring excellent service and maximising account potential
• Driving continuous distribution and sales growth across the territory
• Developing tailored commercial propositions based on individual customer requirements and market opportunities
• Managing your territory to maximise revenue, profitability, and overall P&L performance
• Negotiating commercial agreements and propositions to deliver mutually beneficial outcomes
• Using data, financial analysis, and market insight to identify opportunities and support commercial decision-making
• Planning and managing customer journeys effectively across both face-to-face and virtual meetings
• Monitoring changes within the On Trade marketplace and adapting your approach to meet evolving customer needs
• Building strong relationships with key decision-makers and becoming a trusted commercial partner
• Working collaboratively with internal teams to deliver excellent customer service and support business objectives
• Maintaining a strong sales pipeline and delivering against agreed sales targets, KPIs, and growth objectives

About You:

• Proven experience within business development, field sales, territory management, account management, or a similar commercial sales role
• A strong track record of winning new business and delivering consistent sales growth
• Commercially astute, with a strong understanding of profitability and P&L
• Excellent negotiation, influencing, communication, and relationship-building skills
• Strong analytical skills, with the ability to use data and financial information to identify opportunities
• Experience within the drinks, FMCG, hospitality, or On Trade sectors would be advantageous
• Self-motivated, proactive, and comfortable taking ownership of your own territory
• A confident and consultative approach to selling, with the ability to understand customer needs and develop tailored solutions
• Strong organisational and time management skills
• Comfortable working autonomously while contributing to a wider commercial team
• Full UK driving licence and willingness to travel throughout the territory
• Competitive salary plus performance-related bonus/commission
• Compny car
• Opportunity to work with an established and highly respected business within the hospitality and drinks sector
• Genuine ownership and autonomy across your territory
• Opportunity to work with a portfolio of recognised brands
• A commercially focused role with significant scope to influence sales and distribution growth
• Supportive and collaborative working environment
• Genuine opportunity to develop your career within an established and growing business

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.