Business Development Executive – B2B Sales

ICS Learn; Glasgow; Hybrid; GBP 32,000 - 48,000; Full time

Benefits offered by this job

Birthday leave

Hybrid working environment

Pension & life assurance

Learning & development opportunities

Job summary

ICS Learn is building a new B2B sales team in Glasgow and is seeking a Business Development Executive. The role focuses on new logo acquisition, identifying and winning customers in small to mid-sized organisations, and shaping the B2B go-to-market approach.

You will own the pipeline in HubSpot, engage prospects through outbound activity and networking, and work cross-functionally to deliver an exceptional customer experience.

Qualifications

• 1–2 years in a B2B sales or business development role.
• Experience prospecting for and developing new business opportunities.
• Excellent relationship-building and communication skills.
• Strong analytical and problem-solving capabilities.
• Entrepreneurial mindset with a drive to win new customers.

Responsibilities

• Identify and develop new B2B opportunities within small and mid-sized organisations.
• Build and manage your pipeline of prospective customers using HubSpot.
• Proactively engage new prospects through outbound activity and networking.
• Develop strong relationships with key stakeholders and decision-makers.
• Take a consultative approach to uncover customer challenges and opportunities.
• Guide opportunities from discovery to proposal, negotiation and close.
• Use data to prioritise opportunities and inform commercial decisions.
• Maintain accurate pipeline and provide clear sales forecasts.
• Share customer and market insights to shape our B2B proposition.

Skills

New business development

Pipeline management

Relationship building

Communication skills

Negotiation

Tools

HubSpot

Job description

Location: Glasgow – Hybrid (3 days per week in the office)

Focus: New Business / New Logo Acquisition

Reporting to: Head of Sales

The Opportunity

ICS Learn is building an exciting new B2B sales team as we look to significantly grow our presence within the business-to-business market.

We’re looking for an ambitious and commercially minded Business Development Executive to join us at the beginning of this journey. This is a predominantly new business role, focused on identifying, engaging and winning new customers across small to mid-sized organisations.

You’ll be joining a brand-new team with the opportunity to help shape how we take ics Learn to the B2B market. For someone who enjoys winning new business, building relationships and taking an entrepreneurial approach to sales, this is an opportunity to make a real impact.

What You’ll Be Doing

Your primary focus will be new logo acquisition. You’ll take ownership of developing new business opportunities, understanding the challenges prospective customers face and demonstrating how ics Learn’s solutions can help.

You’ll be responsible for:

• Identifying and developing new B2B opportunities within small and mid-sized organisations.
• Building and managing your own pipeline of prospective customers using Hubspot.
• Proactively engaging new prospects through a combination of outbound activity, networking and other business development approaches.
• Building strong relationships with key stakeholders and decision-makers.
• Taking a consultative approach to sales by uncovering customer challenges, priorities and commercial needs.
• Connecting those needs with relevant ics Learn solutions and clearly communicating the value we can deliver.
• Managing opportunities throughout the sales cycle, from initial engagement and discovery through to proposal, negotiation and close.
• Using data and insight to prioritise opportunities and make informed commercial decisions.
• Maintaining accurate pipeline and opportunity information and providing clear sales forecasts.
• Sharing customer and market insights to help shape our developing B2B proposition and go-to-market approach.
• Working collaboratively with colleagues across ics Learn to deliver a great experience for prospective customers.

What We’re Looking For

You don’t need experience within the learning or education sector. We’re much more interested in your commercial mindset, ability to understand customers and appetite to develop new business.

Ideally, you’ll have:

• At least 1-2 years’ experience in a B2B sales or business development role.
• Experience prospecting for and developing new business opportunities.
• A strong desire to build a career in B2B sales and a genuine motivation to win new customers.
• Excellent relationship-building and communication skills.
• Strong analytical and problem-solving capabilities.
• The confidence to ask insightful questions and uncover the real challenges facing a customer.
• The ability to translate customer challenges into relevant solutions and compelling commercial propositions.
• An entrepreneurial approach – you’re comfortable trying new ideas, learning quickly and finding ways to create opportunities.
• Strong organisation and pipeline management skills.
• Resilience, curiosity and the ability to work effectively in a fast-moving environment.
• A collaborative mindset and enthusiasm for being part of a team that is being built from the ground up.

Why join our new B2B team?

This isn’t simply an opportunity to step into an established sales territory and follow an existing playbook.

You’ll be joining at an exciting stage as we build a new team focused on establishing and growing ICS Learn in the B2B market.

That means you’ll have the opportunity to influence how we approach customers, contribute ideas, share market insight and play a meaningful role in shaping our future B2B growth.

You’ll have the backing of an established business and recognised brand, while working with the energy and entrepreneurial mindset of a new commercial team.

If you’re commercially ambitious, curious about customers and excited by the opportunity to win new business while helping build something from the beginning, we’d love to hear from you.

Working Pattern

This is a hybrid role based in Glasgow, with an expectation of working from our Glasgow office 3 days per week.

What you’ll get

• Statutory pension and life assurance.
• An additional day’s leave for your birthday
• A hybrid working environment.
• Various opportunities to gain an immersive experience into the broad range of ics products and proposition.
• Curated personal development and learning tools.

At ics Learn, we’re proud to offer a culture built by smart, passionate people and guided by our values. You’ll be at the forefront of helping a diverse range of professionals achieve their career goals, while enjoying a hybrid working environment, strong personal development opportunities, and a range of perks.

Most importantly, we’re an inclusive organisation where everyone, regardless of background or experience, can do their best work. Diversity of thought drives our success and helps us deliver the very best for our students.