Business Development Executive

ParentPay Group; United Kingdom; Remote; GBP 36,000 - 60,000; Full time

Job summary

SchoolHire, part of the ParentPay Group, is seeking a proactive Sales Executive to grow partnerships with UK schools. This remotely based role lets you own the end-to-end sales process—from initial outreach to product demonstrations and closed deals.

You will develop a healthy sales pipeline, conduct engaging online demos, and collaborate with marketing, onboarding and customer support to deliver a joined‑up experience for new customers. SaaS sales experience and CRM skills are highly regarded.

Qualifications

• Experience in sales, business development or a similar customer-facing role.
• Experience proactively finding new opportunities via multiple channels.
• Experience using CRM systems to track pipeline opportunities.
• Experience working with online platforms, systems or software.
• Excellent verbal and written communication skills.
• Confident presenting product demonstrations.
• Ability to work independently and remotely with teams.
• Strong organisation and prioritisation in a remote environment.

Responsibilities

• Identify and win new school partners from prospecting to closing.
• Build and manage a healthy sales pipeline through outbound prospecting, networking, referrals and timely follow-up.
• Deliver engaging online demonstrations, showing how SchoolHire can help schools maximise facility lettings.
• Understand prospect needs, handle questions and objections, guiding opportunities from contact to agreement.
• Maintain accurate records of sales activity, opportunities, next steps and forecasts in the CRM.
• Develop in-depth understanding of the SchoolHire platform, its features, benefits and product developments.
• Keep up-to-date with education and school lettings market developments and competitor landscape.
• Attend conferences and events to build relationships, generate leads and represent SchoolHire professionally.

Skills

Sales experience

Business development

CRM proficiency

Prospecting skills

Product demonstrations

Communication skills

Remote collaboration

Tools

CRM systems

Online platforms

Job description

Business Development Executive

Department: Commercial Other

Employment Type: Permanent - Full Time

Location: Remote, UK

Reporting To: Matt Balcombe

Description

SchoolHire, a market-leading technology company working with over 1,500 schools nationwide, helps schools maximise the use of their facilities through its innovative online booking platform. It is part of the ParentPay Group, the UK's leading provider of cashless payments and parental engagement solutions for schools.

As a Sales Executive, you will play a key role in growing SchoolHire by identifying and winning new school partners. You will take ownership of the full sales process, from researching and approaching prospective schools to arranging and delivering product demonstrations, managing follow‑up conversations and securing new business.

This is a remote role, offering the opportunity to work from home while collaborating closely with a friendly and supportive team. We are looking for an ambitious, proactive individual who enjoys building relationships, understands consultative selling and is motivated by results. You will also represent SchoolHire at industry events and conferences, helping us expand our reach across the UK. This is an exciting opportunity to join a growing business backed by the strength and stability of the ParentPay Group, where your contribution will make a real impact.

Key Responsibilities

• Proactively identify, research and approach prospective schools, academy trusts and other potential partners to generate new business opportunities.
• Build and manage a healthy sales pipeline through outbound prospecting, networking, referrals and timely follow‑up.
• Arrange and deliver engaging online demonstrations, clearly showing how SchoolHire can help schools maximise facility lettings.
• Understand each prospect’s needs, handle questions and objections, and guide opportunities from initial contact through to agreement.
• Maintain accurate records of sales activity, opportunities, next steps and forecasts in the CRM system.
• Develop an in‑depth understanding of the SchoolHire platform, its features, benefits and product developments.
• Keep up‑to‑date with developments in the education and school lettings markets, including customer needs, industry trends and the competitor landscape.
• Attend relevant conferences, exhibitions and networking events to build relationships, generate leads and represent SchoolHire professionally.Work closely with marketing, onboarding and customer support colleagues to ensure a joined‑up experience and smooth handover for new customers.

Skills, Knowledge and Expertise

Ways of working:

• Develop a healthy pipeline of prospects
• Build Strong customer relationships
• Work collaboratively with colleagues to ensure customers get a great experience
• Communicate clearly and adapt your approach to suit different customers
• Manage priorities effectively in a remote‑working environment, balancing incoming enquiries with proactive outbound engagement

Experience and Expertise Required:

• Experience in sales, business development or a similar customer‑facing role, ideally within SaaS with an education angle.
• Experience proactively finding new opportunities with confidence in prospecting via multiple channels
• Experience in using CRM systems to track pipeline opportunities
• Experience working with online platforms, systems or software

Skills and knowledge:

• Excellent verbal and written communication skills
• Confident in presenting product demonstrations to customers
• Ability to explain products and services clearly and simply
• Comfortable working independently and collaboratively in a remote team
• Good organisation and ability to manage competing priorities
• Genuine interest in understanding market developments & the challenges facing schools