Brand & Marketing Manager

CMD Recruitment; Melksham; On-site; GBP 40,000 - 55,000; Full time

Benefits offered by this job

Hybrid working

Job summary

CMD Recruitment in Melksham, Wiltshire is seeking an experienced Brand & Marketing Manager to lead the marketing strategy across B2B and B2C channels. This hands-on role offers the chance to shape the brand, drive customer engagement and support business growth while mentoring a small marketing team.

You will develop multi-channel campaigns, drive brand awareness, manage digital marketing, ecommerce initiatives and collaborate with Sales, Ecommerce and Product.

Qualifications

• Proven Marketing Manager experience.
• Strong digital marketing and social media knowledge.
• Experience with e-commerce and CRM/email marketing platforms.
• Excellent project management and communication skills.
• Commercial awareness and a data-driven approach.
• Experience managing people or external agencies.

Responsibilities

• Develop and deliver multi-channel marketing campaigns.
• Drive brand awareness and customer engagement.
• Manage digital marketing, social media and email campaigns.
• Support ecommerce growth and product launches.
• Plan and deliver trade shows and events.
• Create marketing collateral and engaging content.
• Work closely with Sales, Ecommerce and Product teams.
• Monitor campaign performance and marketing ROI.
• Line-manage and develop a Marketing & Content Creator.
• Champion new marketing technologies and AI tools.

Skills

Marketing management

Digital marketing

Social media

E-commerce platforms

CRM/Email marketing

Project management

Communication skills

Commercial awareness

People management

Tools

Shopify

Zoho

Faire

Job description

Brand & Marketing Manager

£40,000 - £55,000 per annum (depending on experience) + benefits

Melksham, Wiltshire

Permanent

We're recruiting for an experienced Brand & Marketing Manager to join a growing business and lead its marketing strategy across B2B and B2C channels.

This is a hands-on role offering the opportunity to shape the brand, drive customer engagement and support business growth while managing a small marketing team.

Key Responsibilities

• Develop and deliver multi-channel marketing campaigns.
• Drive brand awareness and customer engagement.
• Manage digital marketing, social media and email campaigns.
• Support ecommerce growth and product launches.
• Plan and deliver trade shows and events.
• Create marketing collateral and engaging content.
• Work closely with Sales, Ecommerce and Product teams.
• Monitor campaign performance and marketing ROI.
• Line-manage and develop a Marketing & Content Creator.
• Champion new marketing technologies and AI tools.

You'll have

• Proven Marketing Manager experience.
• Strong digital marketing and social media knowledge.
• Experience with e-commerce and CRM/email marketing platforms.
• Excellent project management and communication skills.
• Commercial awareness and a data-driven approach.
• Experience managing people or external agencies.

Desirable

• Experience within retail, consumer products, ecommerce, giftware, lifestyle brands
• Knowledge of Shopify, Zoho, Faire or similar platforms.

What's on Offer?

• Competitive salary of £40,000 - £55,000 per annum DOE
• Hybrid working
• A varied, autonomous role
• Opportunity to make a real impact
• Supportive and collaborative team
• Excellent career development opportunities

Successful candidates will be contacted within 7 working days of their application. Should you not hear from us within this time, please assume that your application was unsuccessful