Brand Manager

Orion Pharma; Reading; On-site; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Private healthcare

Pension scheme

Life assurance

Income protection

Hybrid working

Job summary

Orion Pharma UK is recruiting for a Brand Manager to develop and execute strategic brand plans for assigned products, driving awareness, engagement, and growth in line with global strategy and UK market needs.

You will lead cross-functional teams, manage lifecycle activities, and ensure ABPI compliance while building relationships with KOLs and healthcare professionals. Hybrid working in Reading is offered with a strong growth trajectory.

Qualifications

• Degree in life sciences, marketing, or related field preferred.
• ABPI Qualification – Advanced Professional Programme.
• Relevant pharmaceutical sales and/or marketing experience.
• Knowledge of UK healthcare system and ABPI Code of Practice.
• Strong analytical, communication, and project management skills.

Responsibilities

• Develop and implement UK brand plans to sustain in-market growth, aligned to global strategy.
• Act as the brand champion and first-line contact for the sales force; support across commercial activities.
• Lead and monitor multi-channel promotional campaigns and campaigns.
• Analyse market trends, competitor activity, and customer insights to inform brand decisions.
• Collaborate with Marketing, Medical, Sales, Business Insights, Public Affairs and Global teams to ensure seamless execution.
• Manage product launches and lifecycle activities; ensure timely delivery.
• Track and evaluate brand performance through KPIs and ROI analysis; provide actionable recommendations.
• Ensure all marketing activities comply with ABPI Code.
• Build and maintain relationships with KOLs, healthcare professionals, and external partners.
• Support the UK Training Manager in onboarding and development programs.

Skills

Brand management

ABPI knowledge

Analytical skills

Communication skills

Project management

Cross-functional collaboration

Education

Degree in life sciences or marketing

Job description

Join Orion Pharma UK and be part of shaping the future of our brands. We’re at an exciting stage of growth, where your curiosity and ideas can make a real impact on our success. This is your opportunity to contribute, innovate, and thrive in a company that values bold thinking.

About your role

To develop and execute strategic brand plans for assigned product, driving awareness, engagement, and growth in alignment with Orion Pharma’s global strategy and UK market needs. This role is pivotal in ensuring the successful lifecycle management of Orion’s brands, with a strong focus on cross-functional collaboration and excellence in execution.

Key responsibilities

Develop and implement UK brand plans to sustain strong in-market growth, whilst aligning to Orion’s global therapy area objectives.

• Act as the brand champion and first-line contact for the sales force, ensuring alignment and support across commercial activities.
• Lead and monitor multi-channel promotional campaigns
• Analyse market trends, competitor activity, and customer insights to inform brand decisions.
• Collaborate with marketing, Medical, Sales, Business Insights, Public Affairs and Global teams to ensure seamless execution.
• Manage product launches and lifecycle activities, ensuring timely and impactful delivery.
• Track and evaluate brand performance through KPIs and ROI analysis, providing actionable recommendations for continuous improvement,
• Ensure all marketing activities comply with ABPI Code
• Build and maintain relationships with KOLs, healthcare professionals, and external partners.
• Support the UK Training Manager in designing and delivering product related onboarding and continuous development programmes for new and existing team members

What we offer

Opportunity for Growth: Be part of a company in growth and expanding its portfolio, giving you the chance to build your career whilst shaping the future of our brands.

• Inclusive & Progressive Environment: Join a collaborative culture that values respect, innovation, and integrity, where diverse perspectives drive better outcomes.
• Comprehensive Benefits: Competitive salary, bonus, private healthcare, pension scheme, life assurance, income protection, and more.
• Work-Life Balance: Hybrid working (3+2), 25 days holiday plus buy option, volunteering days, and wellness initiatives.

Core competencies (Orion’s Values)

Collaboration & Respect (Appreciate Each Other): Builds strong relationships across teams and with external stakeholders.

• Execution & Accountability (Strive for Excellence): Delivers high-quality marketing initiatives (on and off line) with precision and attention to detail.
• Customer Oriented Innovation (Build the Future): Applies insights to develop impactful campaigns that meet patient and HCP needs.
• Compliance & Integrity (Strive for Excellence): Maintains high ethical standards and ensures all activities comply with ABPI and regulatory guidelines.

Qualifications and experience

To succeed in this role, we imagine you will have the following qualifications:

Degree in life sciences, marketing, or related field preferred

• ABPI Qualification – Advanced Professional Programme
• Relevant pharmaceutical sales and/or marketing experience
• Knowledge of UK healthcare system and ABPI Code of Practice.
• Strong analytical, communication, and project management skills.

Your new team

Reporting to the Head of Marketing, you’ll join a team that thrives on collaboration and strong relationships across the business. We work in an open, agile, and fun environment.

#LI-ORION

About Us

Orion Pharma is a globally operating Nordic pharmaceutical company – a builder of well-being for over a hundred years.

We’re home to more than 4,000 Orionees around the world, and we’re proud to be known as a responsible employer and a great place to work. At Orion Pharma, people are truly valued and trusted, encouraged to grow, and supported by a culture where every voice is heard. We appreciate each other, strive for excellence, and build the future.

Together we develop, manufacture, and market human and veterinary pharmaceuticals and active pharmaceutical ingredients. Our extensive portfolio includes proprietary and generic medicines as well as consumer health products. The core therapy areas of our pharmaceutical R&D are oncology and pain. Proprietary products developed by Orion Pharma are used to treat cancer, neurological diseases, respiratory diseases, and more.

We offer careers with a clear purpose: empowering people to live their lives to the fullest.

• Locations Abbey Square, Reading, Berkshire, RG1 3BE, GB (Hybrid)