Brand Manager

The Advocate Group; City Of London; Remote; GBP 40,000 - 60,000; Full time

Job summary

A leading recruitment partner is seeking a Brand Manager to drive brand activations within the luxury FMCG sector. The candidate will coordinate with external and internal teams, managing budgets and reporting performance metrics. Key skills required include excellent communication, project management, and proficiency in Microsoft tools. This role is primarily remote but requires occasional in-person meetings.

Qualifications

• Background in premium drinks or luxury FMCG brands.
• Proven experience in reporting and budget management.
• Confident working independently and managing multiple projects.

Responsibilities

• Coordinate brand activations across customers.
• Manage brand activation budgets and report KPIs.
• Liaise with agencies and internal teams for premium activations.
• Deliver clear and accurate reporting and analysis.

Skills

Excellent coordination and prioritisation skills

Strong verbal and written communication skills

Fluency in English

Attention to detail

Tools

Excel

PowerPoint

Hootsuite

Trello

Adobe InDesign

Photoshop

Job description

The Advocate Group are working in partnership with Laurent-Perrier UK, one of the UK's largest champagne houses and a globally recognised luxury brand.

Founded in 1812, the House of Laurent-Perrier has been defined by its pioneering role in innovating champagne throughout its history.

The Laurent-Perrier portfolio is built around three distinct expressions of its unique savoir-faire. The first is the art of assemblage of reserve wines, exemplified by Grand Siècle - a prestige cuvée crafted from three exceptional vintages to recreate the perfect year. The second is the mastery of maceration, an innovative winemaking technique that led to the creation of Cuvée Rosé in 1968. Finally, the House pioneered the non-dosé (zero dosage) style with the launch of Ultra Brut in 1981, a visionary approach that continues today with Blanc de Blancs Brut Nature.

We are leading the search for a Brand Manager to coordinate the implementation of brand activations, working cross-functionally with the Laurent-Perrier commercial team and brand agencies, while reporting internally on KPI performance, brand perception, and ROI.

The role will be working from Home, attending meetings virtually where possible and visiting customers & stakeholders as required, including attending company meetings when requested.

Key Responsibilities:

• Coordinate brand activations across flagship customers within on-trade, retail, and e-commerce channels, ensuring alignment with global brand guidelines.
• Manage flagship brand activation budgets and report against KPIs.
• Liaise with external agencies, PR partners, customers, and internal UK and French brand teams to deliver premium activations.
• Support digital and social content by sharing activation details with customers, global HQ, and internal channels.
• Deliver clear and accurate reporting, including brand plan inputs, budget trackers, KPI updates, and brand perception analysis.
• Prepare engaging PowerPoint presentations and Excel trackers for internal and head office reviews.
• Support ad hoc brand requests and coordinate site visits where required.

About You:

• A background in premium drinks or luxury FMCG brands.
• Highly organised with excellent coordination and prioritisation skills.
• Strong verbal and written communication skills, with fluency in English.
• Proficient in Excel and PowerPoint, with additional exposure to tools such as Hootsuite, Trello, Adobe InDesign, or Photoshop.
• Confident working independently in a small team and managing multiple projects simultaneously.
• Strong attention to detail with proven experience in reporting and budget management.

If the role and responsibilities sound like a good fit for you, then we'd love to speak to you!

The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.