Brand Designer

Gitpod; London; Remote; GBP 35,000 - 55,000; Full time

Job summary

Gitpod is seeking a Brand Designer to enhance its brand identity and user interaction. This role involves creating design assets for various marketing channels and driving the visual evolution of the brand. Ideal candidates will have a strong aesthetic sense and a commitment to user experience, with experience in design tools like Figma and Illustrator.

Benefits

Fully remote, flexible work day

Flexible paid time off

Parental leave for all parents

Employee-friendly equity terms

Health insurance

Retirement plans

Wellness allowance

Premium work-from-home equipment

Regular company off-sites

Qualifications

• Experience with technical products.
• Ability to draw, illustrate, or animate.
• Strong passion for design shown through side projects.

Responsibilities

• Leverage Gitpod’s design system for consistency.
• Create marketing design assets across multiple channels.
• Drive the evolution of Gitpod’s visual brand.

Skills

Aesthetic Excellence

Storytelling

User Experience Advocacy

Tools

Figma

Illustrator

Google Analytics

Job description

We're hiring a Brand Designer at Gitpod

Reporting to our Head of Product Marketing, you'll help make Gitpod's brand exceptional and accelerate our presence in the CDE space. This role is focused on fundamentally enhancing how Gitpod interacts with its users and our industry through all mediums.

Who we are

Five years ago, we set out to create a world where every developer is instantly ready-to-code. With over 1.5 million users, we are now the leading platform for standardized and automated development environments. Our ROI calculator demonstrates how we help customers save nearly $1,000,000 annually for every 100 engineers using Gitpod. Developers use Gitpod an average of 36 hours per week, and our enterprise revenue has grown tenfold since last year.

We're a talent-dense group of people who transform how software is created and delivered, working to empower every company, every team, and every individual to succeed in a software-first world. We care deeply, and for many of us, building Gitpod is our life's work.

There hasn't been a better time to join. We've found product-market-fit and are scaling with high intensity towards repeatable go-to-market fit. Our operating values are an authentic representation of how we show up and make decisions. We choose colleagues carefully based on merit and their alignment with those principles. If this excites you, we would love for you to apply so we can connect.

Role responsibilities

Everyone that joins Gitpod is responsible for enhancing our culture. We hold our operating values as the standard that we drive towards. Joining Gitpod means you have ownership around forming our culture by living out these values.

1. Leverage and iterate upon Gitpod’s design system, ensuring consistency across every channel
2. Create design assets for marketing campaigns across multiple channels including paid, organic, website, white papers, webinars, events, swag, and decks
3. Design assets for internal and external learning, and promoting self-service (i.e., sales enablement, one pagers for partners)
4. Drive the evolution of Gitpod’s visual brand through supporting strategy and executing on it

At the end of your first 30 days, you will have:

1. Gained a deep understanding of our existing design system and provided an assessment of what to keep and how to improve it
2. Completed a review of existing design templates and prioritized a list of new templates to create
3. Reviewed our existing Figma file system and created a plan for improvements where necessary
4. Established strong working relationships with key stakeholders (Product Marketing, Events, Sales, Growth, Alliance) through 1:1s and team sessions, demonstrating a clear understanding of their needs and constraints
5. Established a process to enable other teams in making design requests
6. Created a 60-90 day plan based on learnings, focused on hypotheses to test improving lead generation and conversion across marketing website, enabling key stakeholders with visual assets, and generally improving Gitpod’s brand assets

About You

You work in alignment with our operating values. Our operating values are the DNA of Gitpod. We hold them high, evolve them as we evolve, and integrate them into everything we do. We expect everyone at Gitpod to actively use the values as the playbook for how they show up and work.

You love beauty. Beautiful things inspire you. You’re energised by the idea of being the guardian of Gitpod’s visual identity. You have unwavering commitment to aesthetic excellence, incredibly strong taste, and want any brand you work on to be seen as the gold standard. You have the ability to create visually stunning designs that will mirror the sleekness of Gitpod’s product and character.

You’re a storyteller at heart. Brand design is more than beautiful images. A brand’s identity is made powerful when compelling narratives are threaded throughout your visual elements. You are an expert at translating complex ideas into visual stories. You seek to understand the audience you are creating for, dive deeply into the product and the problems it solves, and produce an end result that thoughtfully connects people to the core of Gitpod.

You Never Compromise On User Experience. Users are the inspiration for the brand. From the animation of a button to the flow of an event space: none of it matters unless our users connect with it. You advocate for users by balancing business goals and technical constraints with what you know deeply resonates with them. You’re in the business of creating pathways to the product, leaving them truly delighted and connected to Gitpod.

Additionally, we're looking for someone with the most of the following experience:

• Previous work on technical products
• Ability to draw/illustrate/animate
• Side projects that show extreme passion about the field of design and their ability to be trend setters
• Bonus - you have a fine arts background, are a strong illustrator, and/or have experience with animation

We use these tools and expect you to have familiarity with most of them:

• Figma
• Illustrator
• Data/analytics: Segment, Hex, Metabase, Mixpanel, Google Analytics

Benefits

• Fully remote, flexible work day
• Flexible paid time off including holidays that are most meaningful to you
• Parental leave for all parents
• Employee-friendly equity terms (extended exercise)
• Health insurance (country-specific)
• Retirement (country-specific)
• Wellness allowance
• Premium work-from-home equipment
• Regular company off-sites

Interview process

We are fully remote and so is our hiring process. Contingent on schedules, we aim to complete the entire process in about 2 weeks. We are conscious of your time and are committed to being as efficient as possible.

• Sync interviews - You'll complete a series of interviews designed to thoroughly evaluate our mutual compatibility.
• Head of people
• Hiring manager
• Peer
• Project and panel presentation
• CEO
• References and background check - Before moving to an offer, we’ll set up video calls with 3 direct managers and/or senior leaders that can speak to your performance. Additionally, we will run a full background check (location dependent).

Gitpod provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.