Brand Campaign Manager — Hybrid Role

Bayfields Opticians and Audiologists; Esholt; Hybrid; GBP 42,000 - 65,000; Full time

Job summary

Bayfields Opticians and Audiologists is seeking a proactive Brand Manager to lead planning, delivery, and performance of marketing campaigns across our practice network. This hybrid role focuses on driving eye examination and hearing appointment bookings through close collaboration with internal teams and external agencies.

You will develop and manage campaigns from concept to analysis, build strong stakeholder relationships, and deliver high-quality, cost-efficient marketing initiatives to

Qualifications

• Experience managing marketing campaigns from planning through to analysis.
• Excellent communication and relationship-building skills.
• Strong organisational, planning and prioritisation abilities.
• Excellent attention to detail and problem-solving skills.
• A strong work ethic and the ability to manage multiple projects simultaneously.

Responsibilities

• Develop and manage the marketing campaign calendar.
• Lead campaigns from concept through to execution and post-campaign evaluation.
• Build strong relationships with practice teams and key stakeholders to increase engagement and campaign effectiveness.
• Manage external agencies and suppliers, ensuring high-quality delivery and value for money.
• Set, monitor and report on campaign budgets, ensuring all purchase orders and invoices are processed accurately and on time.
• Produce monthly campaign performance reports for board and leadership presentations.

Skills

Campaign management

Stakeholder management

Budget management

Reporting

Communication

Job description

Bayfields Opticians and Audiologists is seeking a proactive Brand Manager to lead planning, delivery, and performance of marketing campaigns across our practice network. This hybrid role focuses on driving eye examination and hearing appointment bookings through close collaboration with internal teams and external agencies.

You will develop and manage campaigns from concept to analysis, build strong stakeholder relationships, and deliver high-quality, cost-efficient marketing initiatives to