B2B Marketing & Partnerships Lead

Confidential; England; On-site; GBP 65,000 - 90,000; Full time

Job summary

Confidential is seeking a senior Customer Relationship Manager to lead B2B marketing with a strategic, externally focused remit. You will build long-term relationships with key customers, embed company technologies in their campaigns, and drive measurable commercial results.

You will own co-branding and joint campaigns, manage events and exhibitions, align activities with sales and the Global Marketing Director, and identify new partnerships to accelerate revenue growth.

Qualifications

• Strong experience in customer-facing marketing, account management, or partnership roles.
• Proven ability to plan and deliver co-marketing or partnership initiatives.
• Clear commercial awareness, linking marketing activity to business results and customer value.

Responsibilities

• Build and manage long-term marketing relationships with key customers, acting as primary marketing contact for accounts.
• Own and evolve co-branding strategy with initiatives like case studies, product launches, joint PR/editorial opportunities, and digital campaigns.
• Embed company technologies into customer marketing strategies, supporting messaging, assets, and positioning while aligning with brand and regulatory requirements.
• Lead the exhibition and events programme, including planning, logistics, materials, on-site execution, and ROI tracking.
• Collaborate with sales and the Global Marketing Director to align customer engagement with commercial priorities and revenue growth.
• Gather and share market/customer intelligence to identify new sectors, applications, and partnership opportunities.

Skills

Customer marketing

Account management

Partnerships

Job description

Confidential is seeking a senior Customer Relationship Manager to lead B2B marketing with a strategic, externally focused remit. You will build long-term relationships with key customers, embed company technologies in their campaigns, and drive measurable commercial results.

You will own co-branding and joint campaigns, manage events and exhibitions, align activities with sales and the Global Marketing Director, and identify new partnerships to accelerate revenue growth.