B2B Product Marketing Lead - GTM & Partnerships

Time to Change Recruitment Services; Watford; Hybrid; GBP 50,000 - 75,000; Full time

Job summary

Time to Change Recruitment Services seeks a marketing professional to own the B2B category strategy and go-to-market plans for an IT hardware vendor. You will drive commercial campaigns, partner activations and industry events across product categories to boost awareness and demand.

The role requires coordinating with agencies and cross-functional teams to deliver launches and campaigns that accelerate category growth and partner engagement.

Qualifications

• 5+ years of B2B marketing experience in technology or hardware sectors
• Experience managing product launches, campaigns, events and product marketing initiatives
• Experience working with agencies and cross functional stakeholders

Responsibilities

• Own the B2B category strategy and product go-to-market strategy
• Lead commercial campaigns, partner activations and industry events across product categories
• Drive awareness, demand generation, partner engagement and category growth

Skills

B2B marketing experience

Product launches

Campaign management

Events

Job description

Time to Change Recruitment Services seeks a marketing professional to own the B2B category strategy and go-to-market plans for an IT hardware vendor. You will drive commercial campaigns, partner activations and industry events across product categories to boost awareness and demand.

The role requires coordinating with agencies and cross-functional teams to deliver launches and campaigns that accelerate category growth and partner engagement.